"taxi driving" App Store Keywords Research Case | ASOTools
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"taxi driving" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “taxi driving” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “asana yoga”, “guerrero”, “soccer stars”, “inside”, “necromancer”, “vnexpress”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “taxi driving” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword taxi driving from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
taxi driving games 7 7 250+ 90
taxi driving simulator 3d ≤5 6 250+ 108
offroad taxi car simulator & crazy hill driving ≤5 30 250+ 130
3d city taxi driving mania ≤5 30 250+ 98
funky taxi driving simulator ≤5 30 250+ 91

The search volume of the core keyword taxi driving in Google App Store reached 37, its difficulty level reached 27, and the number of apps related to it reached 250+, among them, there are 98 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Taxi Game 2 tanxi 60 30
2
City Taxi Driving: Fun 3D Car Driver Simulator taxing car 45 15
3
City Taxi Driving simulator: PVP Cab Games 2020 ttaxi 60 19
4
Taxi Sim 2020 taxi sim 2020 29 9
5
Taxi Driver 3D taxi driver 3d 7 7
6
City Taxi Driving Sim 2020: Free Cab Driver Games takei 11 35
7
Taxi Driver 3D : Hill Station texie ≤5 30
8
Modern Taxi Drive Parking 3D Game: Taxi Games 2020 airport taxi parking 3d ≤5 8
9
Mountain Taxi Driver - Driving 3D Games hill car driving 3d ≤5 6
10
Pro Taxi Driver : City Car Driving Simulator 2020 se pacser 14 26

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
iandex 61 40 246 188
ttaxi 60 19 250+ 133
taxi cabs 60 7 250+ 63
cab taxi 60 30 250+ 53
tanxi 60 30 250+ 18

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Yandex Browser with Protect yandex 72 44
2
Yandex яндекс 63 36
3
Yandex Go — taxi and delivery яндекс такси 41 16
4
Яндекс (бета) алисой 48 7
5
Yandex Browser (alpha) tended browser alpha ≤5 23
6
Yandex.Browser Lite yandex browser light ≤5 24
7
Yandex Browser (beta) yandex browser beta ≤5 17
8
Yandex.Navigator навигатора 43 14
9
Yango Pro (Taximeter)—driver job in taxi for ride работа водителем 16 7
10
Launcher yandex.shell (launcher+dialer) ≤5 22

These five keywords: “iandex”, “ttaxi”, “taxi cabs”, “cab taxi”, “tanxi”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Yandex Browser with Protect”, “Yandex”, “Yandex Go — taxi and delivery”, “Яндекс (бета)”, “Yandex Browser (alpha)”, “Yandex.Browser Lite”, “Yandex Browser (beta)”, “Yandex.Navigator”, “Yango Pro (Taximeter)—driver job in taxi for ride”, “Launcher”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “taxi driving”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “taxi driving