"success" App Store Keywords Research Case | ASOTools
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"success" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “success” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “morgenpost”, “chess com”, “youtube videos for kids”, “twelve”, “i pod”, “gammon”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “success” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword success from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
successful 53 30 249 95
successes 53 4 250+ 85
success quotes 48 13 250+ 48
successful quotes 48 3 250+ 55
success factors 45 26 250+ 135

The search volume of the core keyword success in Google App Store reached 40, its difficulty level reached 57, and the number of apps related to it reached 250+, among them, there are 24 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
My Success Story business game empresario 34 22
2
Secrets of Success : Sucess formulas, tips, Quotes successful 53 30
3
Idle Success succeeded 43 30
4
Secrets of Success successes 53 4
5
Life Changing Secrets of Success lisa nichols 24 26
6
Success Life Coach - Goal Planner & Habit Tracker life coach 33 17
7
200 Secrets of Success - Ebook the strangest secret 7 16
8
SuccessFactors sucess 53 22
9
Keys to Success education is the key to success 14 6
10
Success Mindset money mindset 6 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
sims 59 40 249 187
entrepreneuship 58 34 250+ 158
24 life 58 15 250+ 114
life 57 84 250+ 153
attract 56 34 250+ 78

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
The Sims™ Mobile thes 65 64
2
The Sims™ FreePlay the simer 48 51
3
SimCity BuildIt ciudades 55 38
4
Home Street – Home Design Game home street 21 28
5
Idle Life Sim - Simulator Game life. games 39 32
6
Amino for Sims amino for: sims ≤5 30
7
House Flip house flip 40 27
8
All Sims Cheats cheats for sims 4 48 47
9
Guide for Sim-sFamily Discover University 4 sims 4 get famous 11 31
10
Virtual Sim Story: 3D Dream Home & Life roplay games 26 31

These five keywords: “sims”, “entrepreneuship”, “24 life”, “life”, “attract”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “The Sims™ Mobile”, “The Sims™ FreePlay”, “SimCity BuildIt”, “Home Street – Home Design Game”, “Idle Life Sim - Simulator Game”, “Amino for Sims”, “House Flip”, “All Sims Cheats”, “Guide for Sim-sFamily Discover University 4”, “Virtual Sim Story: 3D Dream Home & Life”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “success”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “success