"stylists" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “stylists” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “toluna”, “kddi”, “predictz”, “car wash”, “farben”, “securevpn”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “stylists” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword stylists from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
super stylists 11 30 250+ 139
hair stylists 9 9 250+ 139
parlor - for hair stylists ≤5 30 250+ 125
eyelashr for stylists ≤5 30 248 149
stylists for the stars ≤5 18 248 185

The search volume of the core keyword stylists in Google App Store reached 36, its difficulty level reached 16, and the number of apps related to it reached 250+, among them, there are 106 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Super Stylist - Dress Up & Style Fashion Guru fashionable 53 28
2
International Fashion Stylist - Dress Up Studio international 46 66
3
Glamdiva: International Fashion Stylist Dressup vestis 33 20
4
Super Wedding Stylist 2020 Dress Up & Makeup Salon free fashion games 9 14
5
Indian Fashion Stylist indian fashion dreesup ≤5 30
6
Stylist Girl - Make Me Gorgeous! julia stiles 50 55
7
Glamland: Fashion Game with Judging & Styling modle juge ≤5 26
8
Dress Up Games Stylist - Fashion Diva Style ???? dressups games 41 16
9
STYLIT - Dress up & Styling Game styled 48 22
10
Fashion Fever - Dress Up, Styling and Supermodels fashion runway 14 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
juego 70 67 250+ 250
c o c o 70 22 246 128
cocos 70 20 250+ 114
kim kar 68 53 250+ 222
kim kardashion 68 47 250+ 197

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Subway Surfers sbay 90 65
2
Sonic Dash - Endless Running & Racing Game somic 68 18
3
Super Machino go: world adventure game game for free 42 53
4
Candy Crush Saga cand 63 80
5
Baby Manor: Baby Raising Simulation & Home Design magic for babies ≤5 9
6
Geometry Dash Lite geometry dash 58 27
7
Roblox roblocxx 88 63
8
slither.io game 70 100
9
Hill Climb Racing carros 51 47
10
Ice Cream Inc. oyunu 40 52

These five keywords: “juego”, “c o c o”, “cocos”, “kim kar”, “kim kardashion”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Subway Surfers”, “Sonic Dash - Endless Running & Racing Game”, “Super Machino go: world adventure game”, “Candy Crush Saga”, “Baby Manor: Baby Raising Simulation & Home Design”, “Geometry Dash Lite”, “Roblox”, “slither.io”, “Hill Climb Racing”, “Ice Cream Inc.”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “stylists”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “stylists