"car wash" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “car wash” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “caixa”, “barbados”, “w”, “charlie puth”, “calculate due date”, “motivation”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “car wash” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword car wash from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
car washer 66 3 250+ 43
wash car 66 3 250+ 40
car washes 66 3 250+ 36
wash. car 66 2 241 38
mister car wash 32 5 250+ 42

The search volume of the core keyword car wash in Google App Store reached 55, its difficulty level reached 60, and the number of apps related to it reached 250+, among them, there are 43 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Car wash wash car 66 3
2
Car Wash Garage Service Workshop carwash 66 5
3
Car Wash - Monster Truck monster truck car washing game ≤5 4
4
Car Wash for Kids car wash dress up ≤5 30
5
Kids Car Wash Service Auto Workshop Garage car wash makeover ≤5 30
6
Car wash мойки машин 7 3
7
EverWash - Unlimited Washes eyewash 26 7
8
Fire Truck Simulator Rescue 911 Fire Fighting Game smart car toon driving ≤5 30
9
Smart Car Wash Service: Gas Station Car Paint Shop service car 36 6
10
Car Wash Salon Workshop Station мойки 29 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
carwash 66 5 250+ 31
car washer 66 3 250+ 43
wash car 66 3 250+ 40
car washes 66 3 250+ 36
wash. car 66 2 241 38

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Car Wash Garage Service Workshop garages 56 8
2
EverWash - Unlimited Washes eyewash 26 7
3
Car wash wash car 66 3
4
Car Wash for Kids car wash dress up ≤5 30
5
Car Wash Empire carwash tycoon ≤5 11
6
Car wash мойки машин 7 3
7
Car Wash - Monster Truck monster truck car washing game ≤5 4
8
Carwash: Trucks автомобилем 26 34
9
Kids Car Wash Service Auto Workshop Garage car wash makeover ≤5 30
10
Car Wash Salon Workshop Station мойки 29 3

These five keywords: “carwash”, “car washer”, “wash car”, “car washes”, “wash. car”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Car Wash Garage Service Workshop”, “EverWash - Unlimited Washes”, “Car wash”, “Car Wash for Kids”, “Car Wash Empire”, “Car wash”, “Car Wash - Monster Truck”, “Carwash: Trucks”, “Kids Car Wash Service Auto Workshop Garage”, “Car Wash Salon Workshop Station”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “car wash”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “car wash