"striking" App Store Keywords Research Case | ASOTools
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"striking" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “striking” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “nba”, “90-day fiance”, “reliance digital”, “exp”, “michael jackson”, “fritz box”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “striking” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword striking from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
strikingly 35 43 247 215
barrage striking sleeve ≤5 30 250+ 244
striking gold ≤5 30 250+ 226
car striking games ≤5 10 250+ 142
hit circle wheel - game of striking arrow ≤5 9 250+ 104

The search volume of the core keyword striking in Google App Store reached 50, its difficulty level reached 12, and the number of apps related to it reached 250+, among them, there are 107 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Strike: Bitcoin & Lightning Payments strikes 50 18
2
Sniper Strike – FPS 3D Shooting Game ببكي 58 57
3
Block Strike block strike 27 30
4
Combat Strike 2020: FPS War- Online shooter & PVP combat strike shooter ≤5 7
5
Modern Strike Online: Free PvP FPS shooting game online gamers 61 49
6
Critical Cover Strike Action: Offline Team Shooter proprietors 43 24
7
Modern Counter Critical Strike:FPS Army Shooter eggo count ≤5 20
8
MARVEL Strike Force - Squad RPG averages 45 18
9
Gun Strike: Encounter Shooting Game- Sniper FPS 3D shuting games 27 25
10
Counter Terrorist Gun Strike FPS Shooting Games 3D gangman ≤5 23

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
frère fire 77 18 248 146
frre fire 77 17 250+ 160
free fira 77 17 250+ 150
reddote 75 53 250+ 218
pib g mobile 73 35 249 171

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Garena Free Fire-New Beginning free.fir 77 32
2
Survival Free Fire Battlegrounds: FPS Shooting 3D shooter game 3d like free fire ≤5 6
3
Fire Strike Online - Gun Games FPS online games for free 39 44
4
Shooting squad: Free fire battleground free fire dot com ≤5 9
5
Squad free fire Critical strike :Survival Squad 3 classic games free fire ≤5 12
6
Squad Free Fire Battlegrounds: Free Shooting free fire 320 ≤5 10
7
🔫Cyber Fire: Free Battle Royale & Shooting games fire force 50 13
8
Free Survival Fire Battlegrounds: Squad Shooting proprietary 41 16
9
Robot War Free Fire - Survival battleground Squad garena free fire robot war game ≤5 8
10
Unknown Free Fire Battleground Epic Survival 2020 pubg like games 21 23

These five keywords: “frère fire”, “frre fire”, “free fira”, “reddote”, “pib g mobile”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Garena Free Fire-New Beginning”, “Survival Free Fire Battlegrounds: FPS Shooting 3D”, “Fire Strike Online - Gun Games FPS”, “Shooting squad: Free fire battleground”, “Squad free fire Critical strike :Survival Squad 3”, “Squad Free Fire Battlegrounds: Free Shooting”, “🔫Cyber Fire: Free Battle Royale & Shooting games”, “Free Survival Fire Battlegrounds: Squad Shooting”, “Robot War Free Fire - Survival battleground Squad”, “Unknown Free Fire Battleground Epic Survival 2020”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “striking”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “striking