"stone" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “stone” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “demonic”, “you video”, “pasword”, “posing”, “conocimientos”, “traducción de inglés a español”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “stone” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword stone from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
yellowstone 52 33 249 122
tonsil stones 51 44 250+ 219
waterstone 50 54 249 231
waterstones 50 53 250+ 232
hearthstone 50 41 249 209

The search volume of the core keyword stone in Google App Store reached 45, its difficulty level reached 62, and the number of apps related to it reached 250+, among them, there are 35 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Rosetta Stone: Learn Languages rosetta stone 50 34
2
Crystals Guide crystals 44 17
3
Stone Giant mad men 50 45
4
Grow Stone Online : 2d pixel RPG, MMORPG game grow stone ≤5 30
5
Crystal Guide - The CC crystal 46 63
6
CRYSTAL & STONE stone shop ≤5 30
7
Stone Portal portal stone raio x ≤5 30
8
Minerals guide: Rocks, Crystals&Gemstone. Geology geological 45 3
9
Pop Stone 2 - 2020 Free Match 3 pop stone 2 15 17
10
Wish Stone - Nonogram halloween riddles nonograms free ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
udos 61 62 250+ 243
jimart 58 60 250+ 244
nation 55 64 249 56
yours 55 59 250+ 224
peninsular 55 53 250+ 234

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Retro Bowl bowl 58 70
2
Wizard of Oz Free Slots Casino wizard of oz slots 22 28
3
Google Duo - High Quality Video Calls apinoide 72 65
4
Forge of Empires forage of empire 51 43
5
Idle Miner Tycoon - Mine Manager Simulator miner 45 62
6
Slotomania™ Free Slots: Casino Slot Machine Games slotomania 42 41
7
Ludo King™ ludo 54 75
8
Fishdom fish 55 87
9
Huuuge Casino Slots - Slot Machines 777 казино 34 36
10
Venmo venmo 67 35

These five keywords: “udos”, “jimart”, “nation”, “yours”, “peninsular”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Retro Bowl”, “Wizard of Oz Free Slots Casino”, “Google Duo - High Quality Video Calls”, “Forge of Empires”, “Idle Miner Tycoon - Mine Manager Simulator”, “Slotomania™ Free Slots: Casino Slot Machine Games”, “Ludo King™”, “Fishdom”, “Huuuge Casino Slots - Slot Machines 777”, “Venmo”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “stone”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “stone