"stitching" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “stitching” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bus”, “red”, “kim kar”, “speed post tracker”, “postbank”, “titanic”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “stitching” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword stitching from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
cross stitching 26 6 250+ 62
stitching pictures 19 19 250+ 159
picsew - screenshot stitching 10 15 250+ 139
the world of cross stitching ≤5 30 250+ 186
stitching our struggles ≤5 30 250+ 178

The search volume of the core keyword stitching in Google App Store reached 60, its difficulty level reached 18, and the number of apps related to it reached 250+, among them, there are 33 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cross Stitch stitch 50 56
2
Cross-Stitch Masters cross stitching 26 6
3
Cross Stitch Club — Color by Numbers with a Hoop dallas croce ≤5 30
4
xStitching cross stitch creator ≤5 6
5
Cross-Stitch World stitched 38 4
6
Cross Stitch Joy cross 55 71
7
Cross Stitch 2020 cross stitcher 41 30
8
Color by Letter - Sewing game Cross stitch alfabet - bambuko ≤5 30
9
Cross Stitch Gold: Color By Number, Sewing pattern cross purposes 7 32
10
Cross Stitch Kits - Free Cross Stitches on Mobile cross stitch free patterns 24 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
word s 66 65 250+ 216
sheim 61 28 250+ 181
cooki 60 89 250+ 161
collage 58 91 250+ 158
panoramas 58 8 250+ 53

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Wordscapes scrambledwords 56 42
2
Wordscapes Search s e a r c h 60 14
3
Words With Friends 2 – Free Word Games & Puzzles cheater for words with friends 58 26
4
Words with Friends Classic: Word Puzzle Challenge words 59 73
5
Word Cookies!® cheryl s cookies 34 46
6
Word Search Quest wordsfinder 61 58
7
Word Connect - Word Games Puzzle wording games 36 22
8
Word Search Games in english wards 41 24
9
Words Crush: Hidden Words! words crush 11 15
10
Scrabble® GO - New Word Game word finger 61 30

These five keywords: “word s”, “sheim”, “cooki”, “collage”, “panoramas”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Wordscapes”, “Wordscapes Search”, “Words With Friends 2 – Free Word Games & Puzzles”, “Words with Friends Classic: Word Puzzle Challenge”, “Word Cookies!®”, “Word Search Quest”, “Word Connect - Word Games Puzzle”, “Word Search Games in english”, “Words Crush: Hidden Words!”, “Scrabble® GO - New Word Game”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “stitching”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “stitching