"stitched" App Store Keywords Research Case | ASOTools
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"stitched" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “stitched” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “results”, “garibaldi”, “ista”, “drakes”, “collect”, “pocket watch”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “stitched” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword stitched from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
unstitched dress material 18 3 250+ 29
stitched clothes 14 4 250+ 54
stitched dresses 12 1 250+ 29
stitched suits 6 30 250+ 19
bestitched needlepoint ≤5 30 248 88

The search volume of the core keyword stitched in Google App Store reached 38, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 28 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cross Stitch stitching 60 18
2
Cross-Stitch World cross stitch disney 26 15
3
Cross Stitch Club — Color by Numbers with a Hoop dallas croce ≤5 30
4
Cross Stitch 2020 cross stitcher 41 30
5
Cross-Stitch Masters игры для старших классов ≤5 26
6
Cross Stitch: Coloring Art playcus llc ≤5 30
7
GOGO Cross Stitch gogo cross stitch ≤5 15
8
Cross Stitch Joy netting 17 39
9
STITCH by Monoprice stitch 50 55
10
Stitch - The Social Community for Anyone Over 50 stitch companionship ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
airliexpress 83 38 250+ 187
s h e i n 80 26 250+ 171
stsy 78 45 249 210
shein 78 28 250+ 166
uniquo 68 47 248 228

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
AliExpress aloexpress 83 41
2
AliExpress Super Deals алиэкспресс на русском цены в рублях старая версия ≤5 22
3
Alibaba.com - Leading online B2B Trade Marketplace alibaba 65 26
4
ROMWE - Daily Outfit Fashion romwe 58 34
5
速卖通卖家 6 18
6
AliPrice Shopping Assistant aliprice - aliexpress assitant ≤5 30
7
Geek - Smarter Shopping geek 43 50
8
eBay Shopping - Buy, sell, and save this holiday bebay 90 60
9
Banggood - Easy Online Shopping banggood 49 36
10
Five Below five below 52 36

These five keywords: “airliexpress”, “s h e i n”, “stsy”, “shein”, “uniquo”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “AliExpress”, “AliExpress Super Deals”, “Alibaba.com - Leading online B2B Trade Marketplace”, “ROMWE - Daily Outfit Fashion”, “速卖通卖家”, “AliPrice Shopping Assistant”, “Geek - Smarter Shopping”, “eBay Shopping - Buy, sell, and save this holiday”, “Banggood - Easy Online Shopping”, “Five Below”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “stitched”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “stitched