"spinosaurus" App Store Keywords Research Case | ASOTools
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"spinosaurus" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “spinosaurus” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “whas11”, “acapulco shore”, “50 states”, “seven”, “bronco”, “spor”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “spinosaurus” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword spinosaurus from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
t rex vs spinosaurus 21 5 250+ 86
spinosaurus vs t-rex 21 4 250+ 86
spinosaurus aegyptiacus 19 4 250+ 71
jurassic world spinosaurus 16 30 250+ 74
spinosaurus revolution mystery ≤5 30 250+ 137

The search volume of the core keyword spinosaurus in Google App Store reached 36, its difficulty level reached 8, and the number of apps related to it reached 250+, among them, there are 75 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Spinosaurus Simulator espinosauro 18 3
2
Clan of Spinosaurus spinosaurus aegyptiacus 19 4
3
Spinosaurus Mannequin spinosaurus mannequin ≤5 30
4
Hybrid Spinosaurus: Swamp Rampage lbp3 jurassic park spinosaurus ≤5 30
5
Spinosaurus Survival Simulator raptor survival simulator ≤5 30
6
Spinosaurus Simulator Boss 3D iggy s egg adventure boss spinosaurus ≤5 4
7
Spinosaurus simulator 2019 spinosaurus simulator 2019 ≤5 30
8
Talking Spinosaurus satta king spinosaurus ≤5 30
9
Hungry Spino: Coastal Dinosaur Hunt spino 48 13
10
T-Rex Fights Spinosaurus t rex vs spinosaurus 21 5

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
rapter 72 14 250+ 100
watchers 60 30 250+ 117
dinasours 60 19 250+ 151
dinasour 60 14 250+ 126
dinosar 60 10 250+ 125

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Raptor World Multiplayer raptors games 56 24
2
Raptor Pack jogos de em do raptor ≤5 7
3
Raptor RPG - Dino Sim raptor rpg - kids ≤5 30
4
RAPTOR Spirit Box aimbot spirit ≤5 30
5
Hybrid Raptor: City Terror ultimasaurus 16 5
6
Jurassic Runner Raptor World Island Run a raptor race ≤5 9
7
Raptor simulator 2019 satta king velociraptor blue ≤5 13
8
Jurassic Raptor Simulator raptor simulator games ≤5 30
9
Talking Jurassic Raptor talking microraptor ≤5 5
10
Raptors Online - Dinosaur Multiplayer stephenallen 17 21

These five keywords: “rapter”, “watchers”, “dinasours”, “dinasour”, “dinosar”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Raptor World Multiplayer”, “Raptor Pack”, “Raptor RPG - Dino Sim”, “RAPTOR Spirit Box”, “Hybrid Raptor: City Terror”, “Jurassic Runner Raptor World Island Run”, “Raptor simulator 2019”, “Jurassic Raptor Simulator”, “Talking Jurassic Raptor”, “Raptors Online - Dinosaur Multiplayer”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “spinosaurus”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “spinosaurus