"speak" App Store Keywords Research Case | ASOTools
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"speak" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “speak” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “kegel”, “dias fertiles”, “vs”, “descargar música”, “music game”, “praying mantis”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “speak” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword speak from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
bluetooth speakers 53 9 250+ 108
text speaker 50 7 250+ 51
speak texter 50 5 250+ 55
speaks 46 15 250+ 107
speaker 45 54 250+ 112

The search volume of the core keyword speak in Google App Store reached 41, its difficulty level reached 64, and the number of apps related to it reached 250+, among them, there are 118 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Speak! code speak ≤5 16
2
Text To Speak text speak 7 6
3
Speak and Translate - Voice Typing with Translator speak and translate 20 17
4
Speak it battle for dream island 16 27
5
Speak For Me - Text to Speech for me 21 46
6
Speak and Translate All Languages Voice Translator speak translate 21 10
7
ELSA Speak - Learn English Pronunciation elsa 50 22
8
Speak (스픽): English Conversations & Speaking speakeasy labs 8 26
9
Speak and Translate Voice Translator & Interpreter speak and ≤5 18
10
Speak Peak speaky peaky 7 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
goofle translate 100 24 250+ 156
hoogle translate 100 21 250+ 148
переводчики 90 18 250+ 135
hindi english 78 29 250+ 85
hindi. to english translation 75 13 250+ 108

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Translate gooletranslet 100 35
2
Translate All Language - Voice Text Translator tranlatetor 100 30
3
Microsoft Translator bing translator 38 15
4
Google Lens googles 70 56
5
Translator App Free - Speak and Translate ◉ translator app free ◉ 17 11
6
Language Translator, Free Translation Voice & Text free translate app 9 9
7
Language Translator Free, Voice Text Translate All text extractor& translator pro ≤5 30
8
Photo Translator - translate pictures by camera перевести по фотографии 56 19
9
Free Language Translator App - Voice Translate Pro traducir ahora 8 10
10
All Languages Translator - Free Voice Translation language translator 46 44

These five keywords: “goofle translate”, “hoogle translate”, “переводчики”, “hindi english”, “hindi. to english translation”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Translate”, “Translate All Language - Voice Text Translator”, “Microsoft Translator”, “Google Lens”, “Translator App Free - Speak and Translate”, “Language Translator, Free Translation Voice & Text”, “Language Translator Free, Voice Text Translate All”, “Photo Translator - translate pictures by camera”, “Free Language Translator App - Voice Translate Pro”, “All Languages Translator - Free Voice Translation”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “speak”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “speak