"sound recorder" App Store Keywords Research Case | ASOTools
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"sound recorder" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sound recorder” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mecanico”, “we tv”, “oil pastel drawing”, “noticias mundiales”, “vampire knight”, “cubism”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sound recorder” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sound recorder from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
screen recorder with sound 18 12 250+ 109
sound recorder app 12 10 250+ 106
screen recorder sound 12 30 250+ 112
sleep sound recorder 9 12 250+ 145
free sound recorder 9 8 250+ 100

The search volume of the core keyword sound recorder in Google App Store reached 32, its difficulty level reached 24, and the number of apps related to it reached 249, among them, there are 96 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Voice Recorder voice recording 48 14
2
Samsung Voice Recorder voice recorder 53 59
3
Super Recorder-Free Voice Recorder+Sound Recording 录音 14 12
4
Recorder record 58 91
5
Smart Recorder – High-quality voice recorder recorders 30 19
6
Easy Voice Recorder grabacion de voz 38 16
7
Sound Recorder recounting 18 9
8
voice recorder enregistrement 28 17
9
Voice Recorder Pro grabaciones de audio 19 13
10
Voice Recorder & Audio Editor reckoned 29 15

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
m 73 81 250+ 64
apinoide 72 65 250+ 237
easy 65 84 250+ 128
easy % 65 16 250+ 135
record 58 91 250+ 175

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Mobizen Screen Recorder - Record, Capture, Edit mobies 43 15
2
Messenger – Text and Video Chat for Free messenger 83 86
3
Mobizen Screen Recorder for SAMSUNG mobizen for samsung 9 14
4
M-Files m-files 21 27
5
Screen Recorder & Video Recorder - XRecorder screen recorder 58 75
6
M Master: Photo Video Maker with music for FREE m master app ≤5 5
7
MeetMe: Chat & Meet New People meetme 58 29
8
MapleStory M - Open World MMORPG nexon 43 40
9
Ceres M neoulentertainment ≤5 30
10
Minecraft minecraft 80 95

These five keywords: “m”, “apinoide”, “easy”, “easy %”, “record”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Mobizen Screen Recorder - Record, Capture, Edit”, “Messenger – Text and Video Chat for Free”, “Mobizen Screen Recorder for SAMSUNG”, “M-Files”, “Screen Recorder & Video Recorder - XRecorder”, “M Master: Photo Video Maker with music for FREE”, “MeetMe: Chat & Meet New People”, “MapleStory M - Open World MMORPG”, “Ceres M”, “Minecraft”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sound recorder”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “sound recorder