"sheriffs" App Store Keywords Research Case | ASOTools
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"sheriffs" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sheriffs” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “veolia”, “rallys”, “geico”, “desgin”, “for sale cars”, “starved”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sheriffs” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sheriffs from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sheriffs department 36 30 250+ 1
jefferson county sheriffs office 14 30 250+ 3
monroe county sheriffs office 7 30 250+ 233
deputy sheriffs association ≤5 30 250+ 107
morgan county sheriffs office ≤5 30 250+ 1

The search volume of the core keyword sheriffs in Google App Store reached 39, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 6 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hopkins County Sheriff hopkins county sheriff ≤5 30
2
Chambers County Sheriff’s Office AL chambers county sheriff s app ≤5 26
3
HARDIN COUNTY TX SHERIFF hardin county 14 7
4
Tazewell Co Sheriff tazewell county ≤5 30
5
Huntington County Sheriff hcso 23 30
6
Dane County Sheriff's Office dane county sheriff s office ≤5 30
7
Chippewa County Sheriff's Office (MI) chippewa 24 40
8
Covington County Sheriff AL covington county commission ≤5 30
9
Charlotte County FL Sheriff ccso 20 2
10
DeSoto Parish Sheriff's Office desoto 28 43

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
sehritt 63 36 250+ 186
share tt 63 31 250+ 182
sihreit 63 28 250+ 154
for shareit 63 20 249 110
shaireit 63 19 250+ 106

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Caring Labrador - My Favourite Pet my baby dog care ≤5 30
2
Share IN - India Share Apps, Videos & File Send shear apps india ≤5 5
3
Share Please - Fast Transfer File & Share shariety ≤5 30
4
Video Downloader, Fast Video Downloader App vildimate 78 31
5
MP3 Player for Offline Music - Free Music Player domusic ≤5 30
6
Plus Messenger plus 46 73
7
Apk Share Bluetooth - Send/Backup/Uninstall/Manage partager 31 26
8
WiFi File Transfer Pro itransfer pro ≤5 30
9
Hungama Music - Stream & Download MP3 Songs hangma 38 46
10
Smash: File transfer smash file transfer 12 30

These five keywords: “sehritt”, “share tt”, “sihreit”, “for shareit”, “shaireit”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Caring Labrador - My Favourite Pet”, “Share IN - India Share Apps, Videos & File Send”, “Share Please - Fast Transfer File & Share”, “Video Downloader, Fast Video Downloader App”, “MP3 Player for Offline Music - Free Music Player”, “Plus Messenger”, “Apk Share Bluetooth - Send/Backup/Uninstall/Manage”, “WiFi File Transfer Pro”, “Hungama Music - Stream & Download MP3 Songs”, “Smash: File transfer”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sheriffs”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “sheriffs