"keto" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “keto” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bendición”, “duet display”, “waterproofing”, “leisure”, “babysit”, “ticker tape”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：
| Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
| Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “keto” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword keto from the ASOTools, as follows:
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| ketosis diet | 58 | 3 | 250+ | 28 |
| ketone diet | 58 | 2 | 250+ | 27 |
| misketo | 51 | 32 | 250+ | 154 |
| sketon | 51 | 4 | 250+ | 53 |
| keto diet | 48 | 44 | 250+ | 24 |
The search volume of the core keyword keto in Google App Store reached 49, its difficulty level reached 63, and the number of apps related to it reached 250+, among them, there are 27 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
Keto Manager: Keto Diet Tracker & Carb Counter App | carbohidratos | 50 | 14 |
| 2 |
 |
Keto Diet: Low Carb Keto Recipes & Keto Calculator | ketone diet | 58 | 2 |
| 3 |
 |
Carb Manager: Keto Diet Tracker & Macros Counter | ketogenic diet | 42 | 11 |
| 4 |
 |
Keto.app - Keto diet tracker | ketosis diet | 58 | 3 |
| 5 |
 |
Lazy Keto - Easy Low Carb Keto Diet Recipes | lazy keto | 20 | 2 |
| 6 |
 |
Stupid Simple Keto - Low Carb Diet Tracking App | stupid simple keto | 10 | 5 |
| 7 |
 |
Total Keto Diet: Low Carb Recipes & Keto Meal Plan | ketone diet plan | 41 | 2 |
| 8 |
 |
Easy Keto & Low Carb Recipes (ENGLISH) | low carb recipes | 27 | 8 |
| 9 |
 |
KetoDiet: Keto Diet App Tracker, Planner & Recipes | keto diet app | 29 | 4 |
| 10 |
 |
Keto Diet Recipes: Easy Low Carb Keto Recipes | keto diet recipes | 26 | 7 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| fasting | 62 | 51 | 249 | 46 |
| bussfeed | 61 | 48 | 250+ | 226 |
| buzz feed | 61 | 32 | 250+ | 178 |
| buzzfeed | 58 | 40 | 250+ | 202 |
| ketosis diet | 58 | 3 | 250+ | 28 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
Fasting App - Zero Calories Fasting Tracker | intermittent fasting | 57 | 31 |
| 2 |
 |
Zero - Simple Fasting Tracker | zero | 50 | 68 |
| 3 |
 |
Fastic: Fasting App & Intermittent Fasting Tracker | fastic | 27 | 21 |
| 4 |
 |
LIFE Fasting Tracker | Social Intermittent Fasting | feasted | 36 | 40 |
| 5 |
 |
BodyFast Intermittent Fasting Tracker - Diet Coach | body fast | 19 | 14 |
| 6 |
 |
iFasting - Simple Intermittent Fasting Tracker | if tracker lite | ≤5 | 9 |
| 7 |
 |
Zero Calories Fasting Tracker & Intermittent Fast | zero calories fasting tracker | 17 | 12 |
| 8 |
 |
Simple: Intermittent fasting and meal tracking | simple health | 26 | 16 |
| 9 |
 |
Fasting Hours Tracker - Fast Timer | fasting hours tracker | ≤5 | 8 |
| 10 |
 |
Clear - Intermittent Fasting & Fasting Tracker | oruc mustafa | ≤5 | 30 |
These five keywords: “fasting”, “bussfeed”, “buzz feed”, “buzzfeed”, “ketosis diet”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Fasting App - Zero Calories Fasting Tracker”, “Zero - Simple Fasting Tracker”, “Fastic: Fasting App & Intermittent Fasting Tracker”, “LIFE Fasting Tracker | Social Intermittent Fasting”, “BodyFast Intermittent Fasting Tracker - Diet Coach”, “iFasting - Simple Intermittent Fasting Tracker”, “Zero Calories Fasting Tracker & Intermittent Fast”, “Simple: Intermittent fasting and meal tracking”, “Fasting Hours Tracker - Fast Timer”, “Clear - Intermittent Fasting & Fasting Tracker”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “keto”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: