"sepeda" App Store Keywords Research Case | ASOTools
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"sepeda" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sepeda” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “prakerja”, “chat random”, “ツイッター”, “odds”, “السديس”, “rapunzel”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sepeda” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sepeda from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sepeda bmx 29 8 249 83
sepeda motor 23 15 250+ 171
sepeda polygon xtrada 5 ≤5 30 249 211
antraksi sepeda ≤5 26 250+ 240
lego ninjago sepeda motor ≤5 20 250+ 202

The search volume of the core keyword sepeda in Google App Store reached 41, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 129 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bicycle repair لوازم جانبی دوچرخه ≤5 18
2
Tricycle Maker Factory: Design & Paint Bicycles super tricycle ≤5 16
3
Bicycle Rider Race BMX kids bicycle rider street racer ≤5 30
4
Bmx Hill Bicycle Ride les trois roux ≤5 30
5
BMX Flip Madness bmx flip madness ≤5 30
6
Sports Motorbike Maker Factory - Bike Builder Game sports bike factory ≤5 15
7
Stickman Bicycle Stunt Tracks stick man bike ≤5 12
8
BMX Bicycle Transport Truck Simulator 3D robot bike transport truck sim ≤5 4
9
ATV Quad Bike OffRoad Drive 2018 arriba arriba arriba arriba ≤5 11
10
Offroad Bike Parking Challenge: Stunt Game ????️ bike parking stunt ≤5 2

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
foodo 77 42 248 220
raiding 66 47 250+ 220
matu patlu 66 22 249 155
strava 61 24 250+ 121
bicicletas 61 18 250+ 127

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
FOODO-BENIN foodo world ≤5 30
2
Crowd City city 52 91
3
FOODO - Food Ordering App ordering 30 49
4
Scribble Rider scribbler 50 47
5
foodora - Local Food Delivery foodora 35 26
6
Stack Colors! space colors 26 19
7
Shortcut Run short cut 46 15
8
Cross Fight road fight 11 16
9
Cube Surfer! cubos 56 18
10
Move.io: Move Stop Move - Stickman Crowd 3D move it 3d ≤5 30

These five keywords: “foodo”, “raiding”, “matu patlu”, “strava”, “bicicletas”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “FOODO-BENIN”, “Crowd City”, “FOODO - Food Ordering App”, “Scribble Rider”, “foodora - Local Food Delivery”, “Stack Colors!”, “Shortcut Run”, “Cross Fight”, “Cube Surfer!”, “Move.io: Move Stop Move - Stickman Crowd 3D”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sepeda”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “sepeda