"segundos" App Store Keywords Research Case | ASOTools
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"segundos" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “segundos” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “conversor de moeda”, “unidades”, “carrots”, “ingestion”, “chorme”, “u you”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “segundos” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword segundos from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hora exacta con segundos 16 8 250+ 126
90 segundos 6 27 249 222
segundos auxilios ≤5 30 249 224
requiere 60 segundos ≤5 23 250+ 216
60 segundos meteoro 60 segundos ≤5 21 250+ 204

The search volume of the core keyword segundos in Google App Store reached 36, its difficulty level reached 37, and the number of apps related to it reached 250+, among them, there are 230 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Stopwatch Timer Original timeer 68 14
2
10 Segundos 10 segundos ≤5 30
3
Meteor 60 seconds! 60 39 56
4
60 Seconds! Atomic Adventure 60_seconds 37 37
5
Regla de los 5 segundos Challenge 5 segundos para tirar foto ≤5 11
6
Seconds Clock on Status Bar seconds clock 19 9
7
Talking Stopwatch - The advanced timer with speech talk timer clock ≤5 30
8
Stopwatch & Lap Timer - Advanced Sport Chronograph giờ 28 42
9
Multi Timer - Stopwatch Timer best timer ≤5 13
10
Digital Clock Seconds clock with seconds 27 8

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
weathercn 100 73 250+ 249
weatheroo 100 73 250+ 248
dweather 100 70 250+ 247
youutubee 100 36 249 184
wather 100 32 250+ 189

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
AccuWeather: Live weather radar & local forecast weatheroo 100 73
2
Weather forecast climas 100 32
3
1Weather : Forecasts, Widgets, Snow Alerts & Radar iweather 62 22
4
Weather forecast previsão do tempo 82 30
5
Weather Forecast & Snow Radar: The Weather Channel waether 100 32
6
Transparent clock & weather - forecast & radar времето 63 34
7
Weather by WeatherBug: Live Radar Map & Forecast wearthe 100 31
8
MyRadar Weather Radar waether radar 63 18
9
Weather & Widget - Weawow eye in sky 33 29
10
Yahoo Weather 天气 48 28

These five keywords: “weathercn”, “weatheroo”, “dweather”, “youutubee”, “wather”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “AccuWeather: Live weather radar & local forecast”, “Weather forecast”, “1Weather : Forecasts, Widgets, Snow Alerts & Radar”, “Weather forecast”, “Weather Forecast & Snow Radar: The Weather Channel”, “Transparent clock & weather - forecast & radar”, “Weather by WeatherBug: Live Radar Map & Forecast”, “MyRadar Weather Radar”, “Weather & Widget - Weawow”, “Yahoo Weather”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “segundos”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “segundos