"science" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “science” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “solitaire ;)”, “mersenger”, “just”, “asthetic”, “jeep”, “jumb”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “science” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword science from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
computer sciences corporation 53 31 250+ 149
science fiction 38 22 250+ 112
sid the science kid 36 22 249 141
science calculator 36 9 250+ 75
life sciences 36 8 250+ 32

The search volume of the core keyword science in Google App Store reached 52, its difficulty level reached 63, and the number of apps related to it reached 250+, among them, there are 41 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Science News | Science Newspapers science news 31 19
2
Science Lab! laboratorium 31 9
3
Science Journal scince 58 3
4
Science News Daily: Science Articles and News App
 sciencedaily 34 16
5
General Science scientific theories 36 2
6
Science Basics : (Physics, Chemistry, Biology) learn physics,chemistry & math ≤5 30
7
Science News & Discoveries - NF discoveries 61 11
8
Math & Science Tutor - Algebra, Calculus, Physics math tutoring 28 6
9
Play and Learn Science sid the science kid 36 22
10
General Science : World Encyclopedia science worldz ≤5 2

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
channel 63 60 249 98
computing 61 19 250+ 35
discoveries 61 11 250+ 52
sciemce 58 30 249 158
pbs kids 58 15 249 131

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Live Channels tv programmes 68 16
2
Weather Forecast & Snow Radar: The Weather Channel wather 100 31
3
Chanel Fashion chanel 53 36
4
DisneyNOW – Episodes & Live TV disny channel 50 25
5
Smithsonian Channel smithsonian 31 35
6
Travel Channel GO t r a v e l 58 20
7
Science Channel GO science channel 21 18
8
Hallmark TV hallmarks 50 32
9
YouTube TV - Watch & Record Live TV you tuoby 100 30
10
Cooking Channel GO coo 48 72

These five keywords: “channel”, “computing”, “discoveries”, “sciemce”, “pbs kids”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Live Channels”, “Weather Forecast & Snow Radar: The Weather Channel”, “Chanel Fashion”, “DisneyNOW – Episodes & Live TV”, “Smithsonian Channel”, “Travel Channel GO”, “Science Channel GO”, “Hallmark TV”, “YouTube TV - Watch & Record Live TV”, “Cooking Channel GO”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “science”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “science