"sbi card" App Store Keywords Research Case | ASOTools
×

"sbi card" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sbi card” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “fubar”, “forex trader”, “nail design”, “perfect pitch”, “veryfitpro”, “peels”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sbi card” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sbi card from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sbi credit card payment 38 14 248 105
sbi credit card customer care number 33 29 250+ 160
sbi credit card 29 14 249 106
sbi credit card payment online 28 17 249 113
sbi credit card app 26 17 249 122

The search volume of the core keyword sbi card in Google App Store reached 40, its difficulty level reached 23, and the number of apps related to it reached 248, among them, there are 122 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
SBI Card sbicard 53 36
2
SBI Card mGurukul sbi card mgurukul ≤5 30
3
SBI Rewardz sbi rewardz 33 30
4
Yono Lite SBI - Mobile Banking sbionline banking 55 7
5
Credit Card Manager credit cards 41 14
6
SBI Secure OTP sbi secure otp 11 30
7
YONO SBI: The Mobile Banking and Lifestyle App! sbi 52 38
8
Credit Card Customer Care Numbers hdfc credit card customer care number 33 34
9
CRED: credit card bills, rewards, credit score cried 48 15
10
CREDIT CARD AND DEBIT CARD MANAGER - CARD WALLET atm card application 7 10

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
googul 100 48 246 206
goolle 100 46 247 189
yotoob 100 30 250+ 132
nèlix 93 68 248 242
netflicpx 93 51 249 212

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Go: A lighter, faster way to search log-in 56 54
2
Google oogle 100 86
3
Google Chrome: Fast & Secure chrome 76 47
4
Google Pay: A safe & helpful way to manage money google pay 58 47
5
Google Assistant - Get things done, hands-free siri 60 52
6
Google app for Android TV katniss 28 39
7
Google Meet goigle meets 83 57
8
Google Classroom google kelas room 95 34
9
Chrome Beta extensions for chrome 56 38
10
Google Maps Go - Directions, Traffic & Transit google mals 93 28

These five keywords: “googul”, “goolle”, “yotoob”, “nèlix”, “netflicpx”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Go: A lighter, faster way to search”, “Google”, “Google Chrome: Fast & Secure”, “Google Pay: A safe & helpful way to manage money”, “Google Assistant - Get things done, hands-free”, “Google app for Android TV”, “Google Meet”, “Google Classroom”, “Chrome Beta”, “Google Maps Go - Directions, Traffic & Transit”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sbi card”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “sbi card