"saqartvelos banki" App Store Keywords Research Case | ASOTools
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"saqartvelos banki" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “saqartvelos banki” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “transitions”, “golf courses”, “dolar blue”, “orange is the new black”, “astronomy´”, “ncaa football”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “saqartvelos banki” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword saqartvelos banki from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
saqartvelos internet banki ≤5 5 250+ 89
mobail banki saqartvelos ≤5 30 250+ 95
saqartvelos bankis mobail banki ≤5 30 250+ 94
saqartvelos bankis internet banki ≤5 30 250+ 76
saqartvelos bankis aplikacia ≤5 30 249 200

The search volume of the core keyword saqartvelos banki in Google App Store reached 33, its difficulty level reached 6, and the number of apps related to it reached 250+, among them, there are 57 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
BOG mBank - Mobile Banking bank of georgia 25 8
2
BOG mBusiness bank of georgia business ≤5 30
3
BOG TSKAPP 2 bank of georgia wallet ≤5 30
4
BOG DIGIPASS bog digipass ≤5 7
5
TBC Bank tbc bank 37 43
6
Terabank mBank - Mobile Banking terabank 13 23
7
Liberty liberti bankis axali aplikacia ≤5 6
8
Liberty Bank Mobile Banking liberty bank 38 5
9
Georgia Community Bank : Mobile Banking granite community bank ≤5 28
10
Liberty National Bank Mobile liberty national bank app ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
wzap 90 66 250+ 240
wotchap 90 30 249 245
maps 82 67 250+ 165
appale 82 16 250+ 90
wells frago 77 44 249 206

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
WhatsApp Messenger whatsapp website 100 17
2
Waze - GPS, Maps, Traffic Alerts & Live Navigation gos 72 61
3
WESA Public Radio App kbcs radio ≤5 30
4
iHeartRadio: Radio, Podcasts & Music On Demand r a d i o 63 13
5
TuneIn Radio: Live News, Sports & Music Stations tune in radio 45 13
6
Waze Carpool - Ride together. Commute better. car pool 36 13
7
WhatsApp Wallpaper whatsapp inc.w ≤5 30
8
GPS, Maps, Voice Navigation & Directions nogent le rotrou 21 46
9
Maps Directions & GPS Navigation map apple 39 20
10
MapQuest: Directions, Maps & GPS Navigation mapuest 58 53

These five keywords: “wzap”, “wotchap”, “maps”, “appale”, “wells frago”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “WhatsApp Messenger”, “Waze - GPS, Maps, Traffic Alerts & Live Navigation”, “WESA Public Radio App”, “iHeartRadio: Radio, Podcasts & Music On Demand”, “TuneIn Radio: Live News, Sports & Music Stations”, “Waze Carpool - Ride together. Commute better.”, “WhatsApp Wallpaper”, “GPS, Maps, Voice Navigation & Directions”, “Maps Directions & GPS Navigation”, “MapQuest: Directions, Maps & GPS Navigation”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “saqartvelos banki”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “saqartvelos banki