"rosé wallpaper" App Store Keywords Research Case | ASOTools
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"rosé wallpaper" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “rosé wallpaper” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “images”, “verry”, “cloro”, “plantas medicinales”, “macula”, “role playing”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “rosé wallpaper” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword rosé wallpaper from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
rosé blackpink wallpaper 19 30 250+ 18
rosé wallpaper offline ≤5 30 250+ 42
rosé wallpaper 2020 ≤5 30 250+ 29
blackpink rosé wallpaper offline ≤5 30 250+ 21
blackpink rosé wallpaper 2020 ≤5 30 250+ 19

The search volume of the core keyword rosé wallpaper in Google App Store reached 43, its difficulty level reached 1, and the number of apps related to it reached 250+, among them, there are 35 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pink Rose Wallpaper - Rose Wallpaper pink roses wallpaper hd ≤5 30
2
Blackpink Rose Wallpapers KPOP Fans HD the rose kpop ≤5 30
3
Rose Wallpaper dog rose ≤5 30
4
Rose Wallpaper axl rose wallpaper ≤5 1
5
Rose Raindrop Live Wallpaper rose rain drop live wallpaper ≤5 3
6
Rose Clock Themes Live Wallpapers rose wallpaper real time clock ≤5 30
7
Black Pink Jisoo Wallpaper KPOP 지수 배경화면 ≤5 1
8
Rose Wallpapers etipsmobile ≤5 30
9
Blackpink Wallpaper Kpop blackpink fan art wallpaper ≤5 1
10
White Rose Wallpapers whiterose chocolate ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
jisoo 60 20 250+ 30
blackpink 58 62 250+ 59
red rose 58 50 250+ 38
red roses 58 10 250+ 41
flower 55 70 250+ 85

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Blackpink Wallpapers KPOP HD blackpink wallpaper like a boss ≤5 4
2
Black Pink Jisoo Wallpaper KPOP 지수 배경화면 ≤5 1
3
Blackpink Jisoo Wallpapers KPOP Fans HD 블랙핑크 지수 23 1
4
Blackpink Wallpaper Kpop blackpink fan art wallpaper ≤5 1
5
JISOO BlackPink Wallpapers 4k HD : KPOP 지수 배경화면 ≤5 1
6
Jisoo BlackPink Single Songs jisoo games ≤5 13
7
Jisoo Blackpink Wallpaper K-Pop blackpink wallpaper jisoo how you like that ≤5 30
8
BLACKPINK Wallpapers HD blackpink wallpapers hd 19 1
9
Blackpink 4K HD Wallpapers 2020 (블랙핑크) fondos de pantallas de blackpink ≤5 1
10
Jisoo Blackpink KPOP Wallpaper kim jisoo wallpaper offline ≤5 30

These five keywords: “jisoo”, “blackpink”, “red rose”, “red roses”, “flower”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Blackpink Wallpapers KPOP HD”, “Black Pink Jisoo Wallpaper KPOP”, “Blackpink Jisoo Wallpapers KPOP Fans HD”, “Blackpink Wallpaper Kpop”, “JISOO BlackPink Wallpapers 4k HD : KPOP”, “Jisoo BlackPink Single Songs”, “Jisoo Blackpink Wallpaper K-Pop”, “BLACKPINK Wallpapers HD”, “Blackpink 4K HD Wallpapers 2020 (블랙핑크)”, “Jisoo Blackpink KPOP Wallpaper”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “rosé wallpaper”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “rosé wallpaper