"right" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “right” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “granola”, “mall”, “pluto tv”, “food near me”, “abrador”, “ti mobile”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “right” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword right from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
rightmove 58 36 250+ 174
stright talk 56 37 250+ 191
bright space 56 28 250+ 155
shopright 55 37 249 177
right move 52 29 250+ 168

The search volume of the core keyword right in Google App Store reached 50, its difficulty level reached 64, and the number of apps related to it reached 250+, among them, there are 45 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Flashlight flssh 60 22
2
Talk Right - Conservative Talk Radio talk radio 33 31
3
Left vs Right Lite - Brain Game for Brain Exercise brain reactor lite ≤5 30
4
Right Runner unicef tap ≤5 27
5
RAID: Shadow Legends r.a.i.d 66 30
6
Say it right! say it right 18 20
7
Do I Have a Right? rights game ≤5 30
8
Dice Roller LCR - Left Center Right left right center dice ≤5 12
9
Left vs Right: Brain Games for Brain Training best games 44 54
10
Right News - Conservative & Libertarian stefan molyneux 28 26

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
twithr 93 30 250+ 243
robomx 88 53 249 220
nba 83 52 250+ 68
apple 82 68 250+ 64
news 78 89 250+ 166

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Livestream Twitch Multiplayers Games Advices tuichi ≤5 30
2
Evony: The King's Return envy 45 33
3
Bowling King bowling 55 71
4
Teamfight Tactics: League of Legends Strategy Game tft 57 44
5
PayPal Mobile Cash: Send and Request Money Fast pypale 83 30
6
Discord - Talk, Video Chat & Hang Out with Friends niscord 83 57
7
+Download 4 Instagram Twitter download plus ≤5 27
8
Twitch: Livestream Multiplayer Games & Esports toitsh 85 66
9
pixiv ehentai 60 30
10
AMAZE! maze 44 65

These five keywords: “twithr”, “robomx”, “nba”, “apple”, “news”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Livestream Twitch Multiplayers Games Advices”, “Evony: The King's Return”, “Bowling King”, “Teamfight Tactics: League of Legends Strategy Game”, “PayPal Mobile Cash: Send and Request Money Fast”, “Discord - Talk, Video Chat & Hang Out with Friends”, “+Download 4 Instagram Twitter”, “Twitch: Livestream Multiplayer Games & Esports”, “pixiv”, “AMAZE!”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “right”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “right