"resistance bands" App Store Keywords Research Case | ASOTools
×

"resistance bands" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “resistance bands” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “distorting”, “il giornale”, “سلام”, “redbox”, “hinet”, “kong fu”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “resistance bands” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword resistance bands from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
resistance bands training 8 9 250+ 126
resistance bands workout for women ≤5 7 250+ 94
workout apps with resistance bands ≤5 7 250+ 131
resistance bands workout free ≤5 7 250+ 88
personal trainer resistance bands ≤5 6 250+ 128

The search volume of the core keyword resistance bands in Google App Store reached 46, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 83 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Resistance Bands by Fitify resistance band workout 35 15
2
Resistance band workout : Elastic band exercises resistance band exercise 33 13
3
Resistance Band Exercises elastico srl ≤5 30
4
Resistance Band Workout Routine resistance band workout plan ≤5 30
5
Resistance Band Workout resistance band workout app for women ≤5 30
6
Basic Resistance Band Workout exercise with loop bands ≤5 30
7
Resistance Bands Exercises and Workouts elastico srl ≤5 30
8
Resistance band workout : Elastic band PRO fitness with rubber band ≤5 6
9
Resistance Band Exercises superband app ≤5 30
10
Resistance Band Workout resistance band workout free ≤5 6

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
planet fittness 66 18 249 119
pelaton 61 44 250+ 214
peloton 61 24 250+ 173
potentiometer 58 46 249 199
electronic stores 58 30 247 107

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Planet Fitness planet fitness 66 25
2
Planet Fitness Virtual Trainer plante fitness 66 20
3
GoFit: Free Fitness Home Based Workout App fitbod 26 46
4
FitOn - Free Fitness Workouts & Personalized Plans fiton 37 19
5
Planet Fitness Australia planet fitness australia ≤5 30
6
Calorie Counter - MyFitnessPal my fitness pal 58 20
7
Map My Fitness Workout Trainer map my 36 27
8
Pro Gym Workout (Gym Workouts & Fitness) simeon panda 31 30
9
mywellness mywellness 32 3
10
PF Panama planet fitness app usa ≤5 30

These five keywords: “planet fittness”, “pelaton”, “peloton”, “potentiometer”, “electronic stores”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Planet Fitness”, “Planet Fitness Virtual Trainer”, “GoFit: Free Fitness Home Based Workout App”, “FitOn - Free Fitness Workouts & Personalized Plans”, “Planet Fitness Australia”, “Calorie Counter - MyFitnessPal”, “Map My Fitness Workout Trainer”, “Pro Gym Workout (Gym Workouts & Fitness)”, “mywellness”, “PF Panama”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “resistance bands”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “resistance bands