"reciept" App Store Keywords Research Case | ASOTools
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"reciept" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “reciept” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “disney land”, “"journeys"”, “elefante”, “musii”, “ubisoft”, “brock lesnar”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “reciept” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword reciept from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
reciept bank 24 10 250+ 86
reciepts 20 25 248 153
reciept app 20 11 249 107
reciept hog 16 19 250+ 145
reciept scanner 16 12 250+ 111

The search volume of the core keyword reciept in Google App Store reached 51, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 83 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Receipt Hog: Earn Cash Back for Sharing Receipts recipt 51 18
2
Fetch: Scan Receipts, Earn Rewards & Save Money fetch rewards 48 30
3
Receipt Pal: Shop, Earn Paid Rewards & Gift Cards receipt pal 14 18
4
Receipt Scanner: smart receipts & expense tracker receipt scanner 25 17
5
Receipt & Invoice recibos 38 8
6
Smart Receipts receipts 42 26
7
CoinOut - Cash Back Anywhere coinout 20 27
8
Cash Receipt comprovante 16 26
9
Quick Receipt invoice receipt 14 3
10
Receipt Bank receipt bank 31 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
eapne 80 30 250+ 231
nike 76 34 248 112
tunyscanner 73 11 135 67
cash app 69 33 249 135
offer up 68 31 250+ 163

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Macy's macya 73 49
2
ESPN espns 80 19
3
Supermarket: Shopping Games for Kids supermercado 44 33
4
Geek - Smarter Shopping geek 43 50
5
Arlo arlo 51 41
6
PureFlix (Android TV) pureflix (android tv) t ≤5 25
7
Jane - Daily Boutique Shopping jane 45 57
8
Evony: The King's Return envy 45 33
9
Poshmark - Buy & Sell Fashion poshmark 61 38
10
Adam4Adam - Gay Chat & Dating App - A4A - Radar adam4adam 55 30

These five keywords: “eapne”, “nike”, “tunyscanner”, “cash app”, “offer up”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Macy's”, “ESPN”, “Supermarket: Shopping Games for Kids”, “Geek - Smarter Shopping”, “Arlo”, “PureFlix (Android TV)”, “Jane - Daily Boutique Shopping”, “Evony: The King's Return”, “Poshmark - Buy & Sell Fashion”, “Adam4Adam - Gay Chat & Dating App - A4A - Radar”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “reciept”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “reciept