"rc plane" App Store Keywords Research Case | ASOTools
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"rc plane" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “rc plane” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “summit”, “upstox pro”, “the box”, “žaidimas”, “piada”, “laksa”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “rc plane” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword rc plane from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
rc planes 21 12 250+ 130
rc plane simulator 7 11 250+ 155
rc plane 2 ≤5 9 250+ 138
rc plane explorer ≤5 30 250+ 149
flight simulator rc plane ≤5 30 250+ 143

The search volume of the core keyword rc plane in Google App Store reached 32, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 128 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
RC Plane 2 planes 2 ≤5 24
2
Absolute RC Plane Sim rc planes 21 12
3
Absolute RC Flight Simulator absoluter 46 27
4
RC-AirSim - RC Model Plane Sim little red plane ≤5 30
5
Real RC Flight Sim 2016 Free control game 33 35
6
Leo's RC Simulator leo rc simulator ≤5 9
7
RC Flight Sim rc multicopter ≤5 13
8
Absolute RC Heli Sim remote controlled helicopter 38 8
9
PicaSim: Free flight simulator glider plane 19 10
10
RealFlight Mobile e flite 16 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
smerican airlines 68 22 249 168
cars 67 50 250+ 212
hot 66 73 250+ 40
southwestern airlines 66 25 248 127
legos 66 23 250+ 148

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
American Airlines americans airline 68 21
2
Southwest Airlines southwestern airlines 66 25
3
Wificoin - GoGo Inflight Wifi. Airlines WiFi App inflight 11 18
4
United Airlines united 56 68
5
Alaska Airlines - Travel alaska airlines 55 22
6
American Airlines Center american airlines center ≤5 29
7
Spirit Airlines spirits airline 60 35
8
American Airlines Credit Union american airlines credit union 26 45
9
Hawaiian Airlines hawaiian 43 23
10
Ethiopian Airlines ethiopian airlines 40 14

These five keywords: “smerican airlines”, “cars”, “hot”, “southwestern airlines”, “legos”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “American Airlines”, “Southwest Airlines”, “Wificoin - GoGo Inflight Wifi. Airlines WiFi App”, “United Airlines”, “Alaska Airlines - Travel”, “American Airlines Center”, “Spirit Airlines”, “American Airlines Credit Union”, “Hawaiian Airlines”, “Ethiopian Airlines”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “rc plane”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “rc plane