"quick books" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “quick books” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “menu”, “endeavour”, “bdoo”, “papa pig”, “starbuck”, “ms”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “quick books” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword quick books from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
quick books online 35 17 248 127
quick books self employed 26 37 249 214
quick books free ≤5 16 248 176
quick books self ≤5 17 249 185
quick books pro ≤5 10 248 153

The search volume of the core keyword quick books in Google App Store reached 55, its difficulty level reached 20, and the number of apps related to it reached 249, among them, there are 147 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
QuickBooks Online Accounting, Invoicing & Expenses qbooks 55 41
2
QuickBooks Self-Employed:Mileage Tracker and Taxes sole proprietorship 41 21
3
QuickBooks Payroll For Employers intuit 43 37
4
QuickBooks GoPayment go payment 26 23
5
QuickBooks Desktop: Inventory & Receipt Management quickbooks receipts ≤5 13
6
Quick Books Tutorial quickbooks training 19 27
7
Easy Quick books Tutorial For Beginner sage 50 accounting software tutorial ≤5 13
8
Tally & Quick Books Shortcuts learn quickbooks free ≤5 6
9
Accounting Bookkeeping - Invoice Expense Inventory accounting 48 59
10
Receipt Bank receipt bank 31 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
face book 100 63 250+ 225
face-book 100 62 250+ 225
favs book 100 33 250+ 150
faço book 100 25 250+ 175
facebook 97 88 250+ 107

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facebook fassabook 100 64
2
Facebook Lite fcboook lit 73 60
3
Messenger Lite: Free Calls & Messages messenger lite 49 19
4
Messenger – Text and Video Chat for Free messenger 83 86
5
Facebook Business Suite facebook for businesses 56 30
6
Facebook Gaming gaking 55 49
7
Facebook Local local 43 67
8
FastVid: Video Downloader for Facebook video facebook downloader 63 30
9
Faster for Facebook Lite faster 51 59
10
Pink Color for Facebook socially red for facebook ≤5 9

These five keywords: “face book”, “face-book”, “favs book”, “faço book”, “facebook”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Facebook Lite”, “Messenger Lite: Free Calls & Messages”, “Messenger – Text and Video Chat for Free”, “Facebook Business Suite”, “Facebook Gaming”, “Facebook Local”, “FastVid: Video Downloader for Facebook”, “Faster for Facebook Lite”, “Pink Color for Facebook”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “quick books”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “quick books