"qr code scan" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “qr code scan” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bubble tea”, “caps”, “compound interest calculator $”, “puzzle games·”, “girls dress”, “rock auto”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “qr code scan” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword qr code scan from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
scan qr code 52 15 250+ 121
qr code scanner 49 32 250+ 114
qr code scanner · 49 9 250+ 72
qr code scaner 38 12 250+ 115
qr code scanner for android 31 12 250+ 113

The search volume of the core keyword qr code scan in Google App Store reached 56, its difficulty level reached 35, and the number of apps related to it reached 250+, among them, there are 118 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
QR Code Reader and QR Code Scanner app codigo qr droid private español ≤5 21
2
QR & Barcode Scanner scanandshop ≤5 30
3
QR Code Reader & Scanner - PowerQR Barcode Reader conexsys ≤5 30
4
Lightning QR & Barcode Scanner and Generator lightning qr ≤5 7
5
QR Code Scanner - Barcode Reader & Create QR Code pemindahan kode qr pembaca kode buat kode qr ≤5 6
6
QR code Reader & Qr code scanner qr code reader and qr code scanner ≤5 6
7
Qr Scanner 2020 - Document Scanner & PDF Creator 51扫描仪 ≤5 8
8
QR & Barcode Scanner scanapp consignor ≤5 11
9
Free QR Scanner : QR code Scanner & Barcode Reader bearcode ≤5 22
10
QRCAM : Scan, Generate QR and Bar Code rapidpass scanner ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
tunyscanner 73 11 135 67
qr/code 61 12 250+ 117
qpr code 61 12 250+ 114
qr code 57 66 250+ 119
qr scanner 56 27 250+ 117

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Tiny Scanner - PDF Scanner App tiny scanner 33 13
2
TurboScan: scan documents & receipts in PDF turbo scan 26 12
3
QR Code Scanner langkah masuk dengan selamat ≤5 19
4
Fast Scanner : Free PDF Scan chanr 53 11
5
QR Scanner - Entry, Trace, check in/out バーコードリーダー 33 13
6
Genius Scan - PDF Scanner gradescope 46 49
7
QR and Barcode Scanner scarce 45 27
8
CamScanner HD - Scanner, Fax camscanner hd ≤5 8
9
QR code reader qr decoder 12 30
10
Jet Scanner Lite. Scan to PDF zmap lite ≤5 30

These five keywords: “tunyscanner”, “qr/code”, “qpr code”, “qr code”, “qr scanner”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Tiny Scanner - PDF Scanner App”, “TurboScan: scan documents & receipts in PDF”, “QR Code Scanner”, “Fast Scanner : Free PDF Scan”, “QR Scanner - Entry, Trace, check in/out”, “Genius Scan - PDF Scanner”, “QR and Barcode Scanner”, “CamScanner HD - Scanner, Fax”, “QR code reader”, “Jet Scanner Lite. Scan to PDF”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “qr code scan”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “qr code scan