"presidents" App Store Keywords Research Case | ASOTools
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"presidents" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “presidents” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “vimo”, “flo”, “moped”, “umang”, “whats up app”, “free solitary”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “presidents” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword presidents from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
u.s. presidents 46 3 249 35
us presidents 33 7 250+ 36
presidents of the us 30 2 249 39
presidents quiz 6 12 249 92
puzzled presidents ≤5 30 250+ 213

The search volume of the core keyword presidents in Google App Store reached 36, its difficulty level reached 22, and the number of apps related to it reached 250+, among them, there are 39 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
US Presidents and Vice-Presidents - History Quiz vice chairman 11 26
2
The US Presidents u.s. presidents 46 3
3
US Presidents Quiz presidents quiz 6 12
4
Presidents Of United States presidents of the us 30 2
5
US Presidents! History Quiz! All 45 US Presidents! presidents quiz 6 12
6
U.S. Presidents u.s. presidents 46 3
7
American Presidents american presidents and stats ≤5 30
8
US Presidents the presidents ≤5 2
9
US Presidents - Quiz about the history of America guess the president - historical image trivia game ≤5 30
10
Presidents vs. Aliens® presidents vs aliens ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
truxmap 80 68 250+ 246
trum 80 61 250+ 154
donald trumpit 75 11 249 53
donalt trump 75 30 249 20
eday 61 40 249 190

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Microsoft OneDrive onesrive 73 39
2
Official Trump 2020 App trum 80 61
3
Tiles Hop: EDM Rush! abrahamlincon 56 19
4
Among Us among us 87 75
5
Dancing Road: Color Ball Run! ball 50 81
6
Skype - free IM & video calls skype 71 25
7
WhatsApp Messenger whatsapp website 100 17
8
Clash of Clans clash of clans 61 36
9
Video Editor & Video Maker - InShot vidros editor 51 31
10
Minecraft minecraft 80 95

These five keywords: “truxmap”, “trum”, “donald trumpit”, “donalt trump”, “eday”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Microsoft OneDrive”, “Official Trump 2020 App”, “Tiles Hop: EDM Rush!”, “Among Us”, “Dancing Road: Color Ball Run!”, “Skype - free IM & video calls”, “WhatsApp Messenger”, “Clash of Clans”, “Video Editor & Video Maker - InShot”, “Minecraft”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “presidents”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “presidents