"pop up" App Store Keywords Research Case | ASOTools
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"pop up" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “pop up” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “distributor”, “ip calculator”, “solar”, “galaxias”, “download status”, “my t-mobile”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “pop up” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword pop up from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
pop ups 43 18 250+ 140
pop-up 43 18 249 106
pop-up blockers 33 26 249 164
pop-up blocker 33 22 249 152
pop ups blocker 33 20 249 145

The search volume of the core keyword pop up in Google App Store reached 32, its difficulty level reached 16, and the number of apps related to it reached 249, among them, there are 106 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Popup Ad Detector-Detect ad showing outside of app pop-up 43 18
2
Video Popup Player :Multiple Video Popups video pop ≤5 6
3
Free Adblocker Browser - Adblock & Popup Blocker ad 68 78
4
AppWatch - Popup Ad Detector appwatch ≤5 23
5
Browser Popup Detector - Adblock Browser pop up app download ≤5 30
6
Video Popup Player Floating with Background Music pop up video music player ≤5 8
7
Notification Popup pop-up notification 12 9
8
Awesome Pop-up Video awesome pop up video youtube go ≤5 10
9
Popup ADs Detector appwatch - popup ad detector ≤5 15
10
Popup Widget 3 popup widget ≤5 6

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
utub 100 48 250+ 182
yutupgo 100 47 249 199
youtuob 100 40 249 186
yotyop 100 39 249 179
yotob 100 38 248 178

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtubetm 100 70
2
YouTube Kids youtoubu 100 30
3
YouTube for Android TV y 80 90
4
YouTube TV - Watch & Record Live TV yo utibe 100 30
5
BaroTube, Floating Video Player baro 23 33
6
YouTube TV - Watch & Record Live TV you tuoby 100 30
7
YouTube Music - Stream Songs & Music Videos u tiube 100 30
8
YouTube Music musicr 65 40
9
YouTube Kids for Android TV мультиках 60 20
10
YouTube Studio youtubestadio 63 44

These five keywords: “utub”, “yutupgo”, “youtuob”, “yotyop”, “yotob”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “YouTube Kids”, “YouTube for Android TV”, “YouTube TV - Watch & Record Live TV”, “BaroTube, Floating Video Player”, “YouTube TV - Watch & Record Live TV”, “YouTube Music - Stream Songs & Music Videos”, “YouTube Music”, “YouTube Kids for Android TV”, “YouTube Studio”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “pop up”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “pop up