"playstation" App Store Keywords Research Case | ASOTools
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"playstation" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “playstation” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dibujo a lapiz”, “ernstings family”, “meeting zoom”, “design”, “diction”, “eaglee”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “playstation” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword playstation from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
playstations 66 16 250+ 128
playstation portátil 53 37 249 192
playstation store 52 19 249 137
playstation 4 44 44 249 215
playstation app 44 15 250+ 127

The search volume of the core keyword playstation in Google App Store reached 60, its difficulty level reached 18, and the number of apps related to it reached 250+, among them, there are 121 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
PlayStation App ps4 67 28
2
PS4 Remote Play ps4 remote play 46 20
3
PlayStation™Video playstation vue 20 33
4
PS4 Second Screen ps4 second screen 31 29
5
PlayStation™Video Android TV playstation vue mobile app ≤5 30
6
Experience PlayStation experience playstation ≤5 18
7
Monthly Games - Play + ea access hub app ps4 ≤5 21
8
PS Monthly Games ps4 plus free games ≤5 30
9
YaPSNapp yapsnapp ≤5 25
10
Frantics francis 34 45

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
roblodlx 88 30 250+ 241
rovloxx 88 30 250+ 219
espoty fay 82 60 249 230
spotify 82 46 250+ 91
espotifiy 82 41 250+ 196

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Among Us among us 87 77
2
Homescapes home's 65 36
3
Toca Life World: Build stories & create your world to 58 89
4
Dropbox: Cloud Storage to Backup, Sync, File Share drobook 72 54
5
Magic Tiles 3 tiles 49 58
6
Discord - Talk, Video Chat & Hang Out with Friends niscord 83 57
7
Toca Kitchen 2 foods 77 35
8
Gacha Life gacha life 63 29
9
Snapchat snapchat 83 47
10
Roblox roblocxx 88 63

These five keywords: “roblodlx”, “rovloxx”, “espoty fay”, “spotify”, “espotifiy”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Among Us”, “Homescapes”, “Toca Life World: Build stories & create your world”, “Dropbox: Cloud Storage to Backup, Sync, File Share”, “Magic Tiles 3”, “Discord - Talk, Video Chat & Hang Out with Friends”, “Toca Kitchen 2”, “Gacha Life”, “Snapchat”, “Roblox”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “playstation”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “playstation