"play store games" App Store Keywords Research Case | ASOTools
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"play store games" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “play store games” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “sunderland”, “demos”, “fortnight”, “forward”, “circe”, “पब्जी गेम”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “play store games” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword play store games from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
games play store download 23 30 249 244
best play store games 18 41 250+ 246
games play store app 12 30 249 238
play store free games 11 30 249 238
google games play store 9 31 249 246

The search volume of the core keyword play store games in Google App Store reached 43, its difficulty level reached 53, and the number of apps related to it reached 249, among them, there are 245 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Play Games p l a y s t o r e 80 54
2
Game Booster | Play Games Faster & Smoother game booster 35 44
3
Games Store App Market download games for free 58 54
4
Fun GameBox 3000+ games in App fun as games 43 36
5
FREE ONLINE GAMES gaming games online 6 25
6
Supermarket Grocery Superstore - Supermarket Games grocery store 58 33
7
Games World Online All Fun Game - New Arcade 2020 browser game 38 30
8
Bike Race Free - Top Motorcycle Racing Games downloaded games 58 61
9
Sniper Fury: Online 3D FPS & Sniper Shooter Game shooters game 41 31
10
Dog Town: Pet Shop Game, Care & Play with Dog dog 61 78

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ficpok 100 72 250+ 245
fece book 100 63 249 223
face book 100 62 250+ 226
fcboook 100 50 249 208
।। facebook 100 16 250+ 99

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facebook fassabook 100 64
2
Wattpad - Read & Write Stories wattpad 73 45
3
Twitch: Livestream Multiplayer Games & Esports twithr 93 30
4
Epic: Kids' Books & Educational Reading Library epic 65 79
5
Fruit Ninja® spiel 51 59
6
Monster Legends monsters 53 35
7
Brawl Stars brawl stars 67 58
8
Hulu: Stream TV shows & watch the latest movies hulu 75 36
9
Google Duo - High Quality Video Calls apinoide 72 65
10
Twitter twiiit 93 73

These five keywords: “ficpok”, “fece book”, “face book”, “fcboook”, “।। facebook”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Wattpad - Read & Write Stories”, “Twitch: Livestream Multiplayer Games & Esports”, “Epic: Kids' Books & Educational Reading Library”, “Fruit Ninja®”, “Monster Legends”, “Brawl Stars”, “Hulu: Stream TV shows & watch the latest movies”, “Google Duo - High Quality Video Calls”, “Twitter”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “play store games”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “play store games