"platformer" App Store Keywords Research Case | ASOTools
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"platformer" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “platformer” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “wineries”, “trademarks”, “chamonix”, “denture”, “tseries”, “microsoft stream”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “platformer” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword platformer from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
platformers 34 10 250+ 72
platformer game 26 14 248 91
platformers games 26 8 250+ 87
platformer games 23 16 250+ 127
platformer 3d 7 8 250+ 96

The search volume of the core keyword platformer in Google App Store reached 42, its difficulty level reached 52, and the number of apps related to it reached 249, among them, there are 68 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Apple Knight: Action Platformer plataformas 43 33
2
Fast like a Fox fox run 15 22
3
Apple Knight: Action Platformer Pro платформер 6 5
4
Super Machino go: world adventure game game for free 42 53
5
Colorblind - An Eye For An Eye keep an eye on 19 22
6
Cat Bird cat bird 28 31
7
Tiny Dangerous Dungeons metroidvania 23 17
8
Climb Higher climb higher ≤5 10
9
Leap Day leap day 29 40
10
Dan the Man: Action Platformer she's the man 43 41

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
rpbloxx 88 30 250+ 225
juegos 64 64 250+ 249
free games 63 63 250+ 247
beears 63 34 250+ 160
‏ ‏العاب 62 64 250+ 250

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Skyblock Obby World 돼지 저금통 게임 틀어 줘 ≤5 25
2
Keyboard For Roblox fonts keyboard for roblox ≤5 5
3
Skins for Roblox mettez-moi roblox ≤5 25
4
Mod Hide and Seek Extreme Helper (Unofficial) hide and seek roblox game for girls ≤5 25
5
Avatars Maker - for Roblox platform roblox avatar 36 17
6
Strong Granny - Win Robux for Roblox platform robuxy 68 41
7
Mod Meep City Helper (Unofficial) meep city 24 36
8
Mod Tower of Hell Instructions (Unofficial) tower of hell 36 31
9
Roblox roblocxx 88 63
10
Mod Adopt Me Dog Baby Instructions (Unofficial) adopt me 49 39

These five keywords: “rpbloxx”, “juegos”, “free games”, “beears”, “‏ ‏العاب”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Skyblock Obby World”, “Keyboard For Roblox”, “Skins for Roblox”, “Mod Hide and Seek Extreme Helper (Unofficial)”, “Avatars Maker - for Roblox platform”, “Strong Granny - Win Robux for Roblox platform”, “Mod Meep City Helper (Unofficial)”, “Mod Tower of Hell Instructions (Unofficial)”, “Roblox”, “Mod Adopt Me Dog Baby Instructions (Unofficial)”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “platformer”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “platformer