"photo printer" App Store Keywords Research Case | ASOTools
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"photo printer" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “photo printer” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “smashing”, “minecraft edition pocket”, “vampires”, “punjabi song”, “afl”, “pnc banking”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “photo printer” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword photo printer from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hp sprocket photo printer 11 39 249 247
kodak photo printer 11 17 249 141
passport photo printer 11 12 248 107
kodak photo printer mini 2 6 28 249 209
easy photo printer 6 8 249 105

The search volume of the core keyword photo printer in Google App Store reached 38, its difficulty level reached 13, and the number of apps related to it reached 249, among them, there are 122 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Kodak Printer Dock kodak printer dock 11 25
2
Easy-PhotoPrint Editor canon easy photo print 10 18
3
Imation Photo Printer imation 19 36
4
Canon Mini Print canon ivy 18 38
5
Photo Prints Now: CVS Photo & Home Delivered cvs photo print 41 25
6
SELPHY Photo Layout selphy photo layout ≤5 15
7
NokoPrint - Wireless and USB printing stampare 41 13
8
FreePrints – Free Photos Delivered free prints 48 16
9
SI Smartphone Printer si smartphone printer 8 12
10
Epson Creative Print cd labeler 7 28

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
amazon 93 62 249 67
pentireste 87 51 250+ 230
prinsteret 87 30 250+ 116
amazin prime 85 20 250+ 118
amazon prime 80 24 250+ 126

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Amazon Shopping - Search, Find, Ship, and Save amaz 100 60
2
Amazon Prime Video àmazon prime 85 45
3
Amazon for Tablets amazon for ipad 29 33
4
Amazon Kindle kindle 63 37
5
Amazon Photos amazon photo 47 35
6
Amazon Music: Stream and Discover Songs & Podcasts amazon music 63 31
7
Amazon A to Z amazon a to z 49 18
8
Amazon Music amazon alexa music 9 15
9
Amazon Drive amazon drive 35 26
10
Amazon Prime Now amazon fresh 45 25

These five keywords: “amazon”, “pentireste”, “prinsteret”, “amazin prime”, “amazon prime”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Amazon Shopping - Search, Find, Ship, and Save”, “Amazon Prime Video”, “Amazon for Tablets”, “Amazon Kindle”, “Amazon Photos”, “Amazon Music: Stream and Discover Songs & Podcasts”, “Amazon A to Z”, “Amazon Music”, “Amazon Drive”, “Amazon Prime Now”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “photo printer”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “photo printer