"personal" App Store Keywords Research Case | ASOTools
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"personal" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “personal” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “sunsets”, “remove background”, “ad”, “ronda rousey”, “fantasy footbal”, “viu”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “personal” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword personal from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
tests for personalities 55 5 250+ 57
personalities test 55 4 250+ 44
loan personal 50 6 250+ 67
personality tests 46 5 250+ 37
personal trainers 45 17 250+ 133

The search volume of the core keyword personal in Google App Store reached 55, its difficulty level reached 72, and the number of apps related to it reached 250+, among them, there are 67 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Personal Capital - Investing and Finance App personal capital 38 27
2
Mi Personal impersonal 34 47
3
Personal stickers for WhatsApp ética personal 14 14
4
Personal Training Coach trainers 53 14
5
Tienda Personal - Paraguay tienda personal ≤5 30
6
Personal Sticker for WhatsApp (pro) ética personal 14 14
7
Life : Personal Diary, Journal, Note Book personally 29 30
8
Club Personal Beneficios club personal 23 18
9
Personal Data Wallet - Password Manager datawallet app ≤5 19
10
Cash Advance - Personal Loans Online parshanal lon 50 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
hdocs 66 59 250+ 242
planet fittness 66 18 249 119
pintertse 66 30 250+ 249
pelaton 61 44 250+ 214
whildberries 61 30 227 167

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
HDoCS Mobile hdocs mobile ≤5 24
2
HDoCS Tablet hdocs mobile ≤5 24
3
Geeni genie 44 55
4
NUVICO Mobile nuvico ev mobile ≤5 30
5
Wyze wyze 46 36
6
Roblox roblocxx 88 63
7
MIPC mipc 34 25
8
Vector vectors 55 11
9
MORTAL KOMBAT: The Ultimate Fighting Game! elisabeth shue 63 63
10
Granny granny 57 69

These five keywords: “hdocs”, “planet fittness”, “pintertse”, “pelaton”, “whildberries”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “HDoCS Mobile”, “HDoCS Tablet”, “Geeni”, “NUVICO Mobile”, “Wyze”, “Roblox”, “MIPC”, “Vector”, “MORTAL KOMBAT: The Ultimate Fighting Game!”, “Granny”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “personal”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “personal