"password" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “password” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “zalando”, “ring tones”, “inspired quotes”, “loom”, “robuxs”, “аптеки”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “password” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword password from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
password manager 51 61 250+ 51
password manager' 51 5 248 52
password managers 48 5 250+ 59
1password 47 48 249 222
passwords 46 23 250+ 149

The search volume of the core keyword password in Google App Store reached 52, its difficulty level reached 69, and the number of apps related to it reached 250+, among them, there are 137 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Lock screen password passwords 46 23
2
Keypad lock screen fun passwords 9 30
3
My Passwords - Password Manager account saver 38 30
4
PassKeep - offline password manager find the password 8 12
5
Lock screen - water droplets 비밀번호잠금어플 ≤5 16
6
LastPass Password Manager lastpass 54 38
7
App Locker With Password Fingerprint, Lock Gallery fingerprint locks 29 12
8
pattern lock screen contaseña 39 23
9
Voice Screen Lock 2020 : Unlock Screen By Voice khul ja sim sim 23 30
10
Password Safe - Secure Password Manager password safe 23 9

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
vatsapa 90 66 249 242
waasaph 90 30 250+ 30
youporn 88 18 250+ 146
porhub 75 28 246 167
focebooklite 73 47 250+ 228

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
WhatsApp Messenger whatsapp website 100 17
2
AppLock - Privacy Guard خصوصيات ≤5 20
3
AppLock - Fingerprint & Password, Gallery Locker apps lock apps 36 23
4
Whats Web Clone & Fast Cleaner 2019 what sappy ≤5 22
5
AppLock आप 24 48
6
WhatsApp Business whatsapp plus 60 14
7
Secret AppLock قفل بارقام ≤5 22
8
Recover Deleted Messages for whatsapp -WhatsDelete not fikeysin ≤5 30
9
Messenger for Video Call, Video Chat & Random chat messenger for chatting 18 30
10
Whats Web what whatsapp web 21 10

These five keywords: “vatsapa”, “waasaph”, “youporn”, “porhub”, “focebooklite”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “WhatsApp Messenger”, “AppLock - Privacy Guard”, “AppLock - Fingerprint & Password, Gallery Locker”, “Whats Web Clone & Fast Cleaner 2019”, “AppLock”, “WhatsApp Business”, “Secret AppLock”, “Recover Deleted Messages for whatsapp -WhatsDelete”, “Messenger for Video Call, Video Chat & Random chat”, “Whats Web”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “password”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “password