"observa" App Store Keywords Research Case | ASOTools
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"observa" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “observa” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “muppet”, “forms google”, “maybank2u”, “quibi”, “black wallpapers hd”, “tuberias”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “observa” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword observa from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
observable 48 41 250+ 205
el observador 46 24 250+ 205
observation 31 22 250+ 135
observations 31 14 249 97
teks laporan hasil observasi 29 29 250+ 161

The search volume of the core keyword observa in Google App Store reached 41, its difficulty level reached 23, and the number of apps related to it reached 250+, among them, there are 161 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Observa: Earn Money – Make PayPal Money or Bitcoin humanatic 17 26
2
Mobeye - Earn money roemler 14 30
3
thePAYEE - Free PayPal Money payee 33 21
4
Premise - Earn Rewards for Surveys, Photos & Tasks premises 45 24
5
EasyShift easyshift 19 20
6
Veryable - Work & Get Paid Daily. variable 33 18
7
Zareklamy - Make money online for free withdrawn 46 11
8
Make Money: Passive Income & Work From Home Ideas make moneyonline 41 8
9
Earn money for Free with Givvy! honneygain 46 23
10
Poll Pay: Make money & free gift cards cash app remuneration 43 31

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
dmfacebook 100 50 249 207
traset 100 29 250+ 186
instugrame 100 30 249 234
almart 88 42 249 203
walmate 88 31 250+ 162

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facebook ficpok 100 72
2
Study from Facebook study app facebook ≤5 30
3
Workplace from Facebook workplaces 51 9
4
Facebook Viewpoints viewpoint 36 35
5
Facebook Local local 43 66
6
Messenger – Text and Video Chat for Free messenger 83 86
7
CinchShare cinchshare 23 39
8
Portal from Facebook portal 53 68
9
Facebook Lite fcboook lit 73 60
10
Swipe Pro for Facebook fb swipe pro ≤5 11

These five keywords: “dmfacebook”, “traset”, “instugrame”, “almart”, “walmate”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Study from Facebook”, “Workplace from Facebook”, “Facebook Viewpoints”, “Facebook Local”, “Messenger – Text and Video Chat for Free”, “CinchShare”, “Portal from Facebook”, “Facebook Lite”, “Swipe Pro for Facebook”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “observa”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “observa