"pasatiempos" App Store Keywords Research Case | ASOTools
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"pasatiempos" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “pasatiempos” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “yousee”, “pedagogical”, “edit videos”, “barking”, “baure”, “tune”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “pasatiempos” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword pasatiempos from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
pasatiempos 10 en 1 sin internet ≤5 22 250+ 217
juegos de pasatiempos 10 en 1 ≤5 21 250+ 217
pasatiempos literarios ≤5 21 248 207
pasatiempos infantiles ≤5 18 250+ 210
pasatiempos 10 en 1 ≤5 18 250+ 201

The search volume of the core keyword pasatiempos in Google App Store reached 33, its difficulty level reached 29, and the number of apps related to it reached 250+, among them, there are 197 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pastimes - 12 games in 1 pastimr 31 49
2
Pastimes pasatiempos literarios ≤5 21
3
Pasatiempos 4 Juegos en Uno pasatiempos infantiles ≤5 18
4
Multi games - Board Games - Hobbies juegos de mesa 36 25
5
Smart Games - Logic Puzzles 『renda』powered by smart game ≤5 30
6
Puzzle book - Words & Number Games puzzle book 9 17
7
Adivinanzas, Chistes y Acertijos de Lógica Gratis juegos de adivinanzas 18 23
8
Train your Brain - Attention Games atención 39 29
9
Pastimes - Board Games hoyle board games ≤5 11
10
Puzzle Glow : Brain Puzzle Game Collection puzzle collection game ≤5 18

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
whusaap 90 41 250+ 221
macsenger 78 30 249 202
solitair 75 100 250+ 213
gnaes 75 64 250+ 246
solatair 75 36 250+ 211

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Coloring Book - Kids Paint colouring book kids 24 11
2
CR Emotes - Stickers for WhatsApp clash royale stickers ≤5 15
3
SKEDit Scheduling App: Schedule WhatsApp SMS Calls whatsapp message scheduler 16 8
4
Sticker maker stixkers 60 19
5
Whats Web Scan whatsapp web scan 45 14
6
Funny Memes Stickers For WhatsApp - WAStickerApps funny stickers 25 15
7
WAStickerapps Funny Comedy Stickers free fun stickers ≤5 30
8
Mirror: emoji meme maker, Xmas face avatar sticker avatar stickers 12 9
9
Hindi Stickers for WhatsApp - WAStickerApps स्टिकर एप hindi ≤5 4
10
Anime Stickers – WAStickerApps for WhatsApp my hero academia stickers 16 4

These five keywords: “whusaap”, “macsenger”, “solitair”, “gnaes”, “solatair”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Coloring Book - Kids Paint”, “CR Emotes - Stickers for WhatsApp”, “SKEDit Scheduling App: Schedule WhatsApp SMS Calls”, “Sticker maker”, “Whats Web Scan”, “Funny Memes Stickers For WhatsApp - WAStickerApps”, “WAStickerapps Funny Comedy Stickers”, “Mirror: emoji meme maker, Xmas face avatar sticker”, “Hindi Stickers for WhatsApp - WAStickerApps”, “Anime Stickers – WAStickerApps for WhatsApp”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “pasatiempos”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “pasatiempos