"pack" App Store Keywords Research Case | ASOTools
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"pack" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “pack” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “pids”, “part time jobs”, “water color”, “rapidly”, “wind turbine”, “interfaces”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “pack” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword pack from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
pack man 66 45 250+ 215
packan 66 37 250+ 170
greenbay packers 63 27 249 125
packtrack 53 49 250+ 217
backpackers 53 17 250+ 125

The search volume of the core keyword pack in Google App Store reached 40, its difficulty level reached 69, and the number of apps related to it reached 250+, among them, there are 116 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pack Opener for FUT 21 pack opener 17 24
2
Six Pack in 30 Days - Abs Workout workout abs 50 12
3
Pack Master pack master 10 21
4
Pack Opener for FUT 20 by SMOQ GAMES fut 20 24 29
5
PackPoint travel packing list packing 30 36
6
NT 21 Draft and Pack Opener fut draft 34 24
7
Pacwyn 21 - Football Draft and Pack Opener pacy 19 37
8
Pacwyn 20 - Football Draft and Pack Opener paks 33 46
9
Icon Pack Studio - Make your own icon pack ícones 56 6
10
Delta - Icon Pack pack icon 26 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
20 60 72 250+ 61
delta 59 69 250+ 23
ubentu 56 34 250+ 180
ícones 56 6 250+ 121
icones 56 6 250+ 114

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Twenty twenty 35 41
2
Pack Opener for FUT 20 by SMOQ GAMES fut 20 24 29
3
Pacwyn 20 - Football Draft and Pack Opener paks 33 46
4
Card Game 29 maris 41 48
5
Farming Simulator 20 farming simulator 20 39 14
6
DEVCRO 20 fut 20 by devcro ≤5 30
7
NT 21 Draft and Pack Opener fut draft 34 24
8
Eyecare 20 20 20 20-20-20 36 21
9
Rugby League 20 ruggby 53 5
10
20 Billion Wives wives 45 27

These five keywords: “20”, “delta”, “ubentu”, “ícones”, “icones”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Twenty”, “Pack Opener for FUT 20 by SMOQ GAMES”, “Pacwyn 20 - Football Draft and Pack Opener”, “Card Game 29”, “Farming Simulator 20”, “DEVCRO 20”, “NT 21 Draft and Pack Opener”, “Eyecare 20 20 20”, “Rugby League 20”, “20 Billion Wives”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “pack”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “pack