"ovulation calendar" App Store Keywords Research Case | ASOTools
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"ovulation calendar" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “ovulation calendar” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “constant contact”, “volcanoes”, “tycoons”, “lego minifigures”, “فايسبوك لايت”, “amber”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “ovulation calendar” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword ovulation calendar from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
ovulation calendars 14 8 249 77
ovulation calendar diary ≤5 8 250+ 86
tracker - ovulation calendar ≤5 30 250+ 88
ovulation calculator fertile tracker & calendar oc ≤5 17 250+ 171
period tracker ovulation calendar u0026 fertility app 2019 ≤5 9 250+ 119

The search volume of the core keyword ovulation calendar in Google App Store reached 35, its difficulty level reached 19, and the number of apps related to it reached 250+, among them, there are 84 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Period Tracker, Ovulation Calendar & Fertility app tracker 56 89
2
Ovulation Calendar & Fertility días fertiles 36 13
3
Ovulation Calculator & Calendar to Track Fertility ovulate 46 9
4
Period Tracker - Period Calendar Ovulation Tracker p.c 55 10
5
Period tracker & Ovulation calendar by PinkBird pink bird 22 19
6
Flo Health & Period tracker. My Ovulation Calendar flo 59 46
7
Period tracker, calendar, ovulation, cycle dias infertiles de la mujer 34 17
8
Period tracker for women. Ovulation calculator ???? clove 48 51
9
Ovulation Calculator Fertility fertility calculator 16 8
10
My Calendar - Period Tracker prides 31 17

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
vabye 63 62 249 246
htracker 60 62 250+ 248
flo 59 46 250+ 151
natural 58 66 250+ 26
calendrio 58 16 250+ 145

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pregnancy & Baby Tracker expected 43 38
2
Skype - free IM & video calls skype 71 25
3
My Talking Angela angele 61 61
4
Google Chrome: Fast & Secure chrome 76 47
5
SoundCloud - Play Music, Audio & New Songs spundcloud 75 50
6
Spotify: Listen to new music, podcasts, and songs espoty fay 82 60
7
Bubble Shooter bobble shooting 60 26
8
My Talking Tom tom 58 67
9
Google Drive googledi 85 49
10
Subway Surfers sbay 90 65

These five keywords: “vabye”, “htracker”, “flo”, “natural”, “calendrio”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Pregnancy & Baby Tracker”, “Skype - free IM & video calls”, “My Talking Angela”, “Google Chrome: Fast & Secure”, “SoundCloud - Play Music, Audio & New Songs”, “Spotify: Listen to new music, podcasts, and songs”, “Bubble Shooter”, “My Talking Tom”, “Google Drive”, “Subway Surfers”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “ovulation calendar”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “ovulation calendar