"opening bank account online" App Store Keywords Research Case | ASOTools
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"opening bank account online" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “opening bank account online” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “lying”, “vista”, “care bears”, “wikihow”, “race car”, “males”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “opening bank account online” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword opening bank account online from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
bank account online opening 36 10 250+ 116
union bank online account opening 26 4 249 79
canara bank online account opening 21 32 248 200
bank of baroda online account opening 19 18 248 134
indian bank online account opening 18 15 249 125

The search volume of the core keyword opening bank account online in Google App Store reached 36, its difficulty level reached 14, and the number of apps related to it reached 250+, among them, there are 127 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fidelity Bank MA fidelity bank ma ≤5 22
2
TCF Bank Visa tcf bank visa ≤5 30
3
Centennial Bank Tablet my100bank 21 41
4
Freedom Bank Mobile Banking freedom bank 19 7
5
Independent Mobile Banking independent bank 34 5
6
Reliant Bank reliant bank 23 15
7
INTRUST Bank intrust bank 25 14
8
First PREMIER Mobile Banking first premier bank 43 26
9
First Bank On The Go first banks 29 2
10
Liberty Bank Mobile Banking liberty bank ct 6 28

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
wallmart 88 31 249 165
@walmart 88 28 248 167
wal mart 88 20 248 132
walmart 84 41 248 164
appale 82 16 250+ 90

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Walmart Shopping & Grocery ealmart 88 38
2
Walmart InHome Delivery hw delivery app ≤5 30
3
Walmart México walmart mexico 34 42
4
Walmart MoneyCard walmart money card 46 36
5
Barcode Scanner For Walmart walmart scanner 22 9
6
Walmart Investors wualmart usa 48 30
7
Me@Walmart walmartone 56 36
8
US Shop Online: Coupons, Deals for Online Shopping store online shopping 11 12
9
Coupons For Walmart - Hot Discount & Offer 75% OFF cupones walmart mexico ≤5 30
10
Coupons for Walmart walmart coupon app ≤5 6

These five keywords: “wallmart”, “@walmart”, “wal mart”, “walmart”, “appale”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Walmart Shopping & Grocery”, “Walmart InHome Delivery”, “Walmart México”, “Walmart MoneyCard”, “Barcode Scanner For Walmart”, “Walmart Investors”, “Me@Walmart”, “US Shop Online: Coupons, Deals for Online Shopping”, “Coupons For Walmart - Hot Discount & Offer 75% OFF”, “Coupons for Walmart”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “opening bank account online”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “opening bank account online