"ongles" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “ongles” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “addictions”, “organizational”, “musica gratis”, “vlc download”, “aggregate”, “кухню”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “ongles” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword ongles from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
jeux de maquillage et habillage et coiffure et ongles | ≤5 | 12 | 250+ | 174 |
jeux d'ongles | ≤5 | 7 | 249 | 93 |
des ongles | ≤5 | 6 | 249 | 76 |
ongles salon | ≤5 | 4 | 250+ | 74 |
salon des ongles | ≤5 | 4 | 249 | 79 |
The search volume of the core keyword ongles in Google App Store reached 36, its difficulty level reached 6, and the number of apps related to it reached 250+, among them, there are 56 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Acrylic Nails! | naial | 60 | 20 | |
2 |
|
Nails Done! | nails done | 20 | 5 |
3 |
|
YouCam Nails - Manicure Salon for Custom Nail Art | дизайна ногтей | 43 | 3 |
4 |
|
3D Nail Art Games for Girls | girl gamers | 50 | 30 |
5 |
|
Fashion Nail Salon Game: Manicure and Pedicure App | manicures | 46 | 7 |
6 |
|
Hello Kitty Nail Salon | nail salons | 63 | 8 |
7 |
|
Girls Nail Salon - Manicure games for kids | girl gamea | 50 | 20 |
8 |
|
Nail Art Fashion Salon: Manicure and Pedicure Game | manicure and pedicure | 24 | 5 |
9 |
|
Wedding Bride At Nail Saloon: Fancy Fashion Shop | wedding nail | 29 | 6 |
10 |
|
Nail Art Factory | neill games | ≤5 | 16 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
girlds | 73 | 18 | 170 | 123 |
cske | 63 | 13 | 250+ | 117 |
nail salons | 63 | 8 | 250+ | 67 |
berbery | 61 | 64 | 250+ | 250 |
girls | 60 | 68 | 250+ | 180 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
It Girl - Fashion Celebrity & Dress Up Game | {it girl;} | 38 | 28 |
2 |
|
Sky Girls - Flight Attendants | flight attendants | 39 | 30 |
3 |
|
Power Girls Super City - Superhero Salon & Pets | girls | 60 | 68 |
4 |
|
Rich Girl Crazy Shopping - Fashion Game | gile game | 50 | 30 |
5 |
|
Sweet Baby Girl Beauty Salon 3 - Hair, Nails & Spa | beauty girls | 50 | 16 |
6 |
|
Girls games: Painting and coloring | girls game | 44 | 30 |
7 |
|
Design It Girl - Fashion Salon | girl game for free | 50 | 21 |
8 |
|
Girls Dress Up | girls dress | 51 | 20 |
9 |
|
Rockstar Girls - Rock Band | rockstar girls | 7 | 30 |
10 |
|
Unicorn Chef: Cooking Games for Girls | f games for girls | 50 | 25 |
These five keywords: “girlds”, “cske”, “nail salons”, “berbery”, “girls”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “It Girl - Fashion Celebrity & Dress Up Game”, “Sky Girls - Flight Attendants”, “Power Girls Super City - Superhero Salon & Pets”, “Rich Girl Crazy Shopping - Fashion Game”, “Sweet Baby Girl Beauty Salon 3 - Hair, Nails & Spa”, “Girls games: Painting and coloring”, “Design It Girl - Fashion Salon”, “Girls Dress Up”, “Rockstar Girls - Rock Band”, “Unicorn Chef: Cooking Games for Girls”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “ongles”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: