"nusic" App Store Keywords Research Case | ASOTools
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"nusic" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “nusic” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “rubber bands”, “edi”, “ecuaciones cuadráticas”, “poodle dog”, “lil peep”, “eminem songs”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “nusic” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword nusic from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
free nusic 41 40 250+ 240
inusic 16 30 250+ 211
free nusic download ≤5 13 250+ 163
youtube nusic ≤5 12 250+ 147
nusically ≤5 24 249 228

The search volume of the core keyword nusic in Google App Store reached 45, its difficulty level reached 36, and the number of apps related to it reached 250+, among them, there are 211 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
NUSIC: Instant Mashups mashups 36 9
2
Free Music - Listen Songs & Music (download free) new song 66 28
3
YouTube Music - Stream Songs & Music Videos u tiube 100 30
4
Google Play Music música 61 30
5
Music Player - Audio Player musci 50 36
6
Free Music musiv 47 37
7
Music Player - MP3 Player mp3 65 88
8
Samsung Music samsung music 27 23
9
Free Music:offline mp3 No WiFi Music Download Free music downloaded for free 48 15
10
Apple Music apple 82 68

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
yutupgo 100 47 249 199
yiutuber 100 43 250+ 193
yputube 100 41 250+ 203
yutuob 100 40 249 186
yotob 100 38 248 178

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtubetm 100 70
2
YouTube Music - Stream Songs & Music Videos u tiube 100 30
3
YouTube Kids youtoubu 100 30
4
Video Player & Downloader for Android yootubego 78 30
5
BaroTube, Floating Video Player baro 23 33
6
Video Tube & Play Tube hotel video tube ≤5 30
7
KidsTube kidstube 26 14
8
Video Player этуп гоу ≤5 12
9
Go Lite youtube go lite 2020 ≤5 18
10
YouTube for Android TV youtube goooo 58 27

These five keywords: “yutupgo”, “yiutuber”, “yputube”, “yutuob”, “yotob”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “YouTube Music - Stream Songs & Music Videos”, “YouTube Kids”, “Video Player & Downloader for Android”, “BaroTube, Floating Video Player”, “Video Tube & Play Tube”, “KidsTube”, “Video Player”, “Go Lite”, “YouTube for Android TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “nusic”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “nusic