"measurment" App Store Keywords Research Case | ASOTools

"measurment" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “measurment” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “voyage”, “singapore airline”, “yike”, “bolas”, “qiwi”, “love quotes in english”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “measurment” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword measurment from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
measurment body 28 5 250+ 71
measurment instruments 21 6 249 92
measurments 18 10 250+ 124
measurment app 15 5 250+ 73
tap tap heart rate measurment ≤5 30 250+ 206

The search volume of the core keyword measurment in Google App Store reached 35, its difficulty level reached 5, and the number of apps related to it reached 250+, among them, there are 71 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Measure measure 54 58
2
Ruler App – Camera Tape Measure mètre 73 11
3
AR Ruler App – Tape Measure & Camera To Plan measuring tape free 17 7
4
Smart Measure height calculated 38 7
5
CamToPlan - AR measurement / tape measure camtoplan 13 18
6
Measure map measure map 20 8
7
GPS Fields Area Measure acreage 46 30
8
Quick Measure 간편측정 ≤5 13
9
Body Diary — Weight Loss Tracker with Measures losing weight app free 18 9
10
EasyMeasure - Camera Distance Measurement App sonar ruler ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
mètre 73 11 250+ 94
co verter 66 16 250+ 156
converters 66 13 250+ 118
convertion 66 12 249 83
converter 56 79 250+ 131

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Ruler App – Camera Tape Measure measuring tape 49 9
2
Ruler inch 35 29
3
Moasure – the smart tape measure moasure 8 31
4
CamToPlan - AR measurement / tape measure camtoplan 13 18
5
Smart Measure height calculated 38 7
6
AR Ruler App – Tape Measure & Camera To Plan measuring tape free 17 7
7
ARPlan 3D: Tape Measure, Ruler, Floor Plan Creator arplan 51 9
8
ImageMeter - photo measure размеры 26 23
9
Smart Distance stopping distance 18 15
10
AirMeasure - AR Tape Measure & Ruler meshing tape 7 21

These five keywords: “mètre”, “co verter”, “converters”, “convertion”, “converter”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Ruler App – Camera Tape Measure”, “Ruler”, “Moasure – the smart tape measure”, “CamToPlan - AR measurement / tape measure”, “Smart Measure”, “AR Ruler App – Tape Measure & Camera To Plan”, “ARPlan 3D: Tape Measure, Ruler, Floor Plan Creator”, “ImageMeter - photo measure”, “Smart Distance”, “AirMeasure - AR Tape Measure & Ruler”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “measurment”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “measurment