"northern light" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “northern light” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “chicken”, “derecho”, “سورة البقرة”, “last-minute”, “arc”, “oceans”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “northern light” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword northern light from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
northern lights | 40 | 26 | 247 | 98 |
iceland northern lights | 28 | 30 | 249 | 173 |
northern lights iceland | 28 | 28 | 248 | 147 |
northern lights forecast | 16 | 22 | 249 | 146 |
northern lights pizza | 15 | 42 | 250+ | 247 |
The search volume of the core keyword northern light in Google App Store reached 50, its difficulty level reached 29, and the number of apps related to it reached 247, among them, there are 106 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | My Aurora Forecast - Aurora Alerts Northern Lights | auroras | 55 | 3 | |
2 |
|
Aurora Alerts - Northern Lights forecast | aurora alerts | ≤5 | 30 |
3 |
|
Northern Lights FREE (Aurora) | northern lights photo taker | ≤5 | 9 |
4 |
|
Northern Eye Aurora Forecast | aurora forecast | 23 | 22 |
5 |
|
4K Northern Light Aurora Video Live Wallpaper | aurora lighting engage | ≤5 | 30 |
6 |
|
Northern Light Pharmacy | northern light pharmacy | ≤5 | 30 |
7 |
|
Auroras - Northern Lights | auroras | 55 | 3 |
8 |
|
Aurora Forecast (Free, No Ads) | aurora lighting engage | ≤5 | 30 |
9 |
|
Northern Lights Live Wallpaper | northern lights live wallpapers | ≤5 | 9 |
10 |
|
Northern Lights Aurora Forecast | northern lights photo | ≤5 | 8 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
fece book | 100 | 63 | 250+ | 226 |
face book | 100 | 63 | 250+ | 225 |
lfaysbook | 100 | 61 | 248 | 231 |
fcboook | 100 | 50 | 249 | 208 |
faes book | 100 | 41 | 249 | 194 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
Video downloader for facebook | facebook thừa | ≤5 | 25 |
2 |
|
Status Saver-Whats App, Insta, FB, Tik Tok Manager | facebook status saver app | ≤5 | 5 |
3 |
|
Video Downloader for Facebook, Instagram, Twitter | video downloader for facebook instagram whatsapp | ≤5 | 1 |
4 |
|
Photo Downloader for Facebook | reaction photo for facebook | ≤5 | 11 |
5 |
|
Horoscopes for Facebook | horoscopes for facebook | ≤5 | 10 |
6 |
|
Azar | azar | 50 | 24 |
7 |
|
Sweet Face Camera - Face Filters for Snapchat | camera snap | 51 | 17 |
8 |
|
Pengle - Penguin Match 3 | pengal | 7 | 31 |
9 |
|
Messenger Kids – The Messaging App for Kids | messenger kids | 50 | 20 |
10 |
|
Candy Crush Friends Saga | candy crush friends | 30 | 22 |
These five keywords: “fece book”, “face book”, “lfaysbook”, “fcboook”, “faes book”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Video downloader for facebook”, “Status Saver-Whats App, Insta, FB, Tik Tok Manager”, “Video Downloader for Facebook, Instagram, Twitter”, “Photo Downloader for Facebook”, “Horoscopes for Facebook”, “Azar”, “Sweet Face Camera - Face Filters for Snapchat”, “Pengle - Penguin Match 3”, “Messenger Kids – The Messaging App for Kids”, “Candy Crush Friends Saga”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “northern light”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: