"mom" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mom” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “base ball”, “leroy merlin”, “%time”, “dance”, “marilyn manson”, “kata-kata bijak”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “mom” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mom from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
okemom | 68 | 30 | 250+ | 133 |
momonster | 63 | 61 | 250+ | 248 |
momo | 60 | 47 | 250+ | 65 |
theremometer | 55 | 14 | 249 | 106 |
teremometer | 55 | 7 | 250+ | 77 |
The search volume of the core keyword mom in Google App Store reached 52, its difficulty level reached 55, and the number of apps related to it reached 250+, among them, there are 80 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Hidden my game by mom | mum | 35 | 44 | |
2 |
|
Social Mom - the Parenting App for Moms | moms | 42 | 13 |
3 |
|
Virtual Mother Game: Family Mom Simulator | controlling games | 33 | 30 |
4 |
|
Hello Virtual Mom 3D | virtual mom | 11 | 7 |
5 |
|
Virtual Single Mom Simulator: Family Mother Life | single mom | 21 | 10 |
6 |
|
New Baby Single Mom Family Adventure | mamás y bebés | 14 | 9 |
7 |
|
Pregnant Mom Happy Family Home | mujeres embarazadas | 33 | 13 |
8 |
|
Virtual Mother Life - Dream Mom Happy Family sim | mom and dad | 33 | 7 |
9 |
|
Busy Bump Idle Life 3D | mommy and baby | 28 | 8 |
10 |
|
New Virtual Mom Happy Family 2020:Mother Simulator | lần đầu tiên | ≤5 | 21 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
comiceria birtual | 77 | 53 | 250+ | 220 |
babys | 63 | 25 | 250+ | 175 |
pelaton | 61 | 44 | 250+ | 214 |
peloton | 61 | 24 | 250+ | 173 |
madre | 58 | 22 | 250+ | 73 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
Virtual Police Family Game 2020 -New Virtual Games | commissioner of police | 24 | 18 |
2 |
|
virtual police officer simulator: cops and robbers | comiceria virtual | 77 | 57 |
3 |
|
Virtual City Police Airport Manager Family Games | city airport manager | ≤5 | 10 |
4 |
|
REGISTRO E IDENTIDAD | www.comiceria virtual.cl | 48 | 48 |
5 |
|
Police Mom Family Simulator: Happy Family Life | super mom happy family simulador | ≤5 | 3 |
6 |
|
A Police Mom: Virtual Mother Simulator Family Life | virtual police mom simulator happy family games | ≤5 | 2 |
7 |
|
TIB Virtual | central 132 | ≤5 | 25 |
8 |
|
Policia Movil PNP | comisaria virtual.cl | 53 | 57 |
9 |
|
Police Detector GPS (Speed Camera Radar) | radar detector | 34 | 15 |
10 |
|
Carabineros Runner : Juego Chileno Gratis | comisaria virtual | 77 | 44 |
These five keywords: “comiceria birtual”, “babys”, “pelaton”, “peloton”, “madre”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Virtual Police Family Game 2020 -New Virtual Games”, “virtual police officer simulator: cops and robbers”, “Virtual City Police Airport Manager Family Games”, “REGISTRO E IDENTIDAD”, “Police Mom Family Simulator: Happy Family Life”, “A Police Mom: Virtual Mother Simulator Family Life”, “TIB Virtual”, “Policia Movil PNP”, “Police Detector GPS (Speed Camera Radar)”, “Carabineros Runner : Juego Chileno Gratis”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “mom”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: