"nifty" App Store Keywords Research Case | ASOTools
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"nifty" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “nifty” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mp3 downloaders free”, “carefree”, “photo frames”, “final cut pro x”, “shoulders”, “lloyd”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “nifty” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword nifty from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
nifty 50 58 8 250+ 86
nifty fifty 29 11 250+ 103
nifty 50 live chart 14 6 250+ 87
nifty 50 pe ratio 11 5 250+ 81
nifty reader ≤5 30 250+ 236

The search volume of the core keyword nifty in Google App Store reached 46, its difficulty level reached 23, and the number of apps related to it reached 250+, among them, there are 79 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Nifty: Project Management nifty apps ≤5 10
2
Nifty Gateway nifty gateway ≤5 30
3
Nifty Trader: Stocks Analysis, Screener, NSE, SGX nifty fifty 29 11
4
BSE, NSE, NIFTY, MCX And Sensex-Share Market App???? edelweiss 34 34
5
@nifty VPN wifi nifty corporation ≤5 24
6
Nifty Calls & Tips positional calls ≤5 30
7
Free Intraday Tips (Stock, Nifty Banknifty Option) equitymaster 21 30
8
Banknifty & Nifty Intraday tipzin ≤5 30
9
Sure Shot Bank Nifty/Nifty Tips Provider banknifty tips ≤5 2
10
NIFTY FUTURE LEVEL nifty 50 live app ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
sundcloude 75 30 250+ 28
soncloude 75 30 250+ 20
teste 73 35 250+ 172
market media 73 19 250+ 135
finance yahoo 73 13 250+ 110

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bandpass bandpass filter 23 21
2
Voice Recorder avanzada 21 26
3
Free Music MP3 Player(Download LITE музыку скачать 48 29
4
Music player reproductor de musica mp3 y mp4 2020 ≤5 13
5
AIMP amp 41 49
6
Music Player musicpleer 39 28
7
Poweramp Music Player (Trial) afiplayer 29 34
8
Radio Javan radio javan 39 30
9
Voice Recorder Pro recording player 46 21
10
Podcast Player & Podcast App - Castbox call her daddy 35 26

These five keywords: “sundcloude”, “soncloude”, “teste”, “market media”, “finance yahoo”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Bandpass”, “Voice Recorder”, “Free Music MP3 Player(Download LITE”, “Music player”, “AIMP”, “Music Player”, “Poweramp Music Player (Trial)”, “Radio Javan”, “Voice Recorder Pro”, “Podcast Player & Podcast App - Castbox”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “nifty”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “nifty