"new york lottery" App Store Keywords Research Case | ASOTools
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"new york lottery" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “new york lottery” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “hava durumu”, “angel wings”, “shaw”, “moddro”, “download free”, “charlotte”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “new york lottery” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword new york lottery from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
new york state lottery 25 1 250+ 34
resultat lottery new york 21 1 250+ 32
new york state lottery numbers 19 1 250+ 34
new york lottery scanner ≤5 30 250+ 56
new york lottery lite results ≤5 30 250+ 38

The search volume of the core keyword new york lottery in Google App Store reached 46, its difficulty level reached 4, and the number of apps related to it reached 250+, among them, there are 38 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
NY Lottery n.y. lottery 60 1
2
NY Lottery Results n.y. lottery results 46 1
3
NYL Extended Play nyl extended play 12 13
4
New York Lottery Results newyork lottery ≤5 30
5
Lottery Results NY lottery results ny ≤5 30
6
NY Lottery Results nyc lottery results 18 30
7
NY Lottery Results resultat lottery new york 21 1
8
NY Lottery Results ny lotto results 22 1
9
Lottery Results: New York new york lottery results ≤5 30
10
Lotto Results - Mega Millions Powerball Lottery US lottos 72 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
traset 100 28 250+ 180
loteria nacional 77 20 248 102
quini 75 60 249 234
lottos 72 4 250+ 31
lottery result 70 52 250+ 34

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Transit: Bus & Subway Times transportaion 53 44
2
myStop® Mobile michigan bus 20 12
3
Translate All, Text & Voice Translator - Tranit trait 43 28
4
OneBusAway one bus away 13 11
5
Chrono Mobile – Bus, metro and train chrono 34 41
6
MyTransit NYC Subway, MTA Bus, LIRR & Metro North staten island railroad 6 25
7
NextBus next bus 37 11
8
Metro Transit metro transit 32 4
9
Transit Tracks: Chicago CTA cta bustracker 39 42
10
New York Subway – Official MTA map of NYC nyc subway 31 11

These five keywords: “traset”, “loteria nacional”, “quini”, “lottos”, “lottery result”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Transit: Bus & Subway Times”, “myStop® Mobile”, “Translate All, Text & Voice Translator - Tranit”, “OneBusAway”, “Chrono Mobile – Bus, metro and train”, “MyTransit NYC Subway, MTA Bus, LIRR & Metro North”, “NextBus”, “Metro Transit”, “Transit Tracks: Chicago CTA”, “New York Subway – Official MTA map of NYC”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “new york lottery”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “new york lottery