"national anthems" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “national anthems” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “waktu shalat”, “diamond”, “skms”, “atmosphere”, “austrian”, “sleep tracker”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：
| Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
| Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “national anthems” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword national anthems from the ASOTools, as follows:
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| national anthems of the world | ≤5 | 30 | 250+ | 74 |
| national anthems ringtones | ≤5 | 30 | 250+ | 65 |
| national anthems of countries | ≤5 | 30 | 250+ | 22 |
| national anthems with lyrics | ≤5 | 30 | 250+ | 16 |
| world national anthems, flags and quiz | ≤5 | 30 | 250+ | 13 |
The search volume of the core keyword national anthems in Google App Store reached 39, its difficulty level reached 5, and the number of apps related to it reached 250+, among them, there are 3 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
National Anthems | anthems | 46 | 7 |
| 2 |
 |
National Anthems | anthems world | ≤5 | 30 |
| 3 |
 |
National Anthems | гимны стран | ≤5 | 30 |
| 4 |
 |
All National anthems | hymmes nationaux | ≤5 | 5 |
| 5 |
 |
All National Anthems with lyrics and music sheets | national anthems with lyrics | ≤5 | 30 |
| 6 |
 |
Globe Earth 3D: Flags, Anthems and Timezones | globe earth 3d | ≤5 | 8 |
| 7 |
 |
National Anthems | gaming anthems | ≤5 | 30 |
| 8 |
 |
National Anthems PRO | puppet anthems lite | ≤5 | 30 |
| 9 |
 |
World National Anthem Ringtones | world national anthems ringtones | ≤5 | 30 |
| 10 |
 |
National Anthem Ringtone Free | national anthem ringtone.s | ≤5 | 30 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| globe | 47 | 51 | 250+ | 58 |
| anthems | 46 | 7 | 250+ | 5 |
| pledge of allegiance | 45 | 28 | 250+ | 151 |
| black national anthem | 45 | 30 | 250+ | 10 |
| micronesian | 36 | 44 | 250+ | 223 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
Globe Suite | globe suite | 13 | 34 |
| 2 |
|
Globe Earth 3D: Flags, Anthems and Timezones | globe earth 3d | ≤5 | 8 |
| 3 |
 |
Earth 3D | globe terrestre | 29 | 10 |
| 4 |
 |
Google Earth | eather | 100 | 96 |
| 5 |
 |
GLOBE: World clock and widget | mobile globe | ≤5 | 11 |
| 6 |
 |
GLOBE Observer | observed | 48 | 27 |
| 7 |
 |
Globe 3D - Planet Earth | map plante | ≤5 | 12 |
| 8 |
 |
GlobeOne: Data & Promos | globe telecoms | 26 | 38 |
| 9 |
 |
Globe at HOME | globe at home | 33 | 34 |
| 10 |
 |
Orboot Earth AR by PlayShifu | orboot | 11 | 22 |
These five keywords: “globe”, “anthems”, “pledge of allegiance”, “black national anthem”, “micronesian”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Globe Suite”, “Globe Earth 3D: Flags, Anthems and Timezones”, “Earth 3D”, “Google Earth”, “GLOBE: World clock and widget”, “GLOBE Observer”, “Globe 3D - Planet Earth”, “GlobeOne: Data & Promos”, “Globe at HOME”, “Orboot Earth AR by PlayShifu”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “national anthems”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: