"my orange" App Store Keywords Research Case | ASOTools

1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “my orange” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “fun game”, “solar panels”, “deutsche bahn”, “validate”, “thể thao”, “envelopes”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “my orange” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword my orange from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
my orange egypt	8	30	249	223
my orange contul meu	7	30	249	221
my orange cameroon	≤5	30	250+	180
my orange romania	≤5	30	249	223
my orange tunisie	≤5	30	249	189

The search volume of the core keyword my orange in Google App Store reached 37, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 48 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		My Orange Egypt	orqnge	73	20
2		My Orange Romania	myorange	28	33
3		My Orange Liberia	orange mobile	22	9
4		Orange et moi Guinée	orange et moi	37	29
5		My Orange Moldova	miorange	36	40
6		Appility	برنامج نت ببلاش اورنج	≤5	17
7		Môj Orange	miorange spain	≤5	21
8		Orange et moi Maroc	oronge	73	32
9		Mój Orange	mój orange	25	34
10		Annoying Orange Splatter Up!	cantaloupe	46	49

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
faceb	100	79	250+	240
fassabook	100	64	249	231
fece book	100	63	249	223
face book	100	62	250+	226
face-book	100	62	250+	225

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Facebook	ficpok	100	72
2		Facebook Lite	fcboook lit	73	60
3		Facebook Gaming	gaking	55	49
4		Messenger – Text and Video Chat for Free	messenger	83	86
5		Faster for Facebook Lite	facebook news feed	21	14
6		Facebook Ads Manager	business manager for facebook	50	30
7		Messenger Lite: Free Calls & Messages	messenger lite	49	21
8		Facebook Local	local	43	66
9		Workplace from Facebook	work place	51	35
10		Swipe for Facebook	swipe	39	62

These five keywords: “faceb”, “fassabook”, “fece book”, “face book”, “face-book”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Facebook Lite”, “Facebook Gaming”, “Messenger – Text and Video Chat for Free”, “Faster for Facebook Lite”, “Facebook Ads Manager”, “Messenger Lite: Free Calls & Messages”, “Facebook Local”, “Workplace from Facebook”, “Swipe for Facebook”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “my orange”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools