"mtg arena" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mtg arena” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “god”, “likes. for instagram”, “ncaa football”, “create new account facebook”, “1 weltkrieg”, “portray”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “mtg arena” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mtg arena from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
mtg arena pro tracker ≤5 23 247 219
pro tool mtg arena ≤5 20 246 193
mtg arena pro mobile app ≤5 15 245 147
magic arena mtg ≤5 30 244 104
mtg arena game online ≤5 12 246 156

The search volume of the core keyword mtg arena in Google App Store reached 38, its difficulty level reached 21, and the number of apps related to it reached 248, among them, there are 132 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pro Tool MTGA mtga 23 25
2
TopDecked MTG cockatrice 28 31
3
MTGA - Deck Builder mtg arena game online ≤5 12
4
Magic: The Gathering Companion magic the gathering 47 12
5
Magic: ManaStrike magic gathering 32 11
6
Magic TG - Cards & Deck Builder & Life Counter magic the gathering arena 2020 game ≤5 10
7
Magic: Puzzle Quest puzzlequest 7 22
8
MTG Builder magic the gathering arena 2019 game ≤5 30
9
Hearthstone hearthstone 50 40
10
Magic The Gathering - Codigos mtg arena game online ≤5 12

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ficpok 100 72 250+ 245
twetarr 93 26 249 133
twithr 93 30 250+ 243
twetry 93 30 249 198
roblaxc 88 62 250+ 244

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facebook faceb 100 79
2
Wattpad - Read & Write Stories wattpad 73 45
3
Twitch: Livestream Multiplayer Games & Esports twithr 93 30
4
Epic: Kids' Books & Educational Reading Library epic gamrs 77 34
5
Fruit Ninja® fruiy 56 17
6
Monster Legends mosnter 63 18
7
Brawl Stars brawl stars 67 58
8
Hulu: Stream all your favorite TV shows and movies hulu 75 36
9
Google Duo - High Quality Video Calls apinoide 72 65
10
Twitter twiiit 93 73

These five keywords: “ficpok”, “twetarr”, “twithr”, “twetry”, “roblaxc”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Wattpad - Read & Write Stories”, “Twitch: Livestream Multiplayer Games & Esports”, “Epic: Kids' Books & Educational Reading Library”, “Fruit Ninja®”, “Monster Legends”, “Brawl Stars”, “Hulu: Stream all your favorite TV shows and movies”, “Google Duo - High Quality Video Calls”, “Twitter”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “mtg arena”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “mtg arena