"mp4 video converter" App Store Keywords Research Case | ASOTools
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"mp4 video converter" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mp4 video converter” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mind body”, “wtvd”, “story mode minecraft”, “renewing”, “planned parenthood”, “algarve”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “mp4 video converter” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mp4 video converter from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
video converter mp4 30 8 250+ 96
video converter mov to mp4 6 6 249 96
mp4 converter - video to audio ≤5 30 250+ 125
converter app video to mp4 ≤5 30 250+ 112
insta video converter mp4 ≤5 30 250+ 93

The search volume of the core keyword mp4 video converter in Google App Store reached 39, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 109 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Mp4 Video Converter free mp4 converter 14 7
2
Video Converter, Compressor MP4, 3GP, MKV,MOV, AVI convertir mp4 58 10
3
MP3 Video Converter mp3 conver 72 54
4
Video Converter 30fps to 60fps video converter ≤5 12
5
MP3 Media Converter mp3 converters 72 12
6
To mp4 3gp webm Video Converter app webm 35 19
7
Video Converter & Compressor (MP4, AVI, MOV, MKV) freemake video converter gratis ≤5 7
8
Video to MP3 Converter & Compressor - VidCompact compresion 33 19
9
All Video Converter - mp3, mp4 video converter mp3 to mp4 hd ≤5 4
10
Video Converter Android video converter android 6 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
you tuoby 100 30 250+ 186
yotupo 100 30 250+ 23
vid 85 100 250+ 180
videot 85 47 250+ 241
youtub download 80 32 250+ 176

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube for Android TV y 80 90
2
Super Fun Family Team Videos & Toys broccoli rabe 33 47
3
Call From Ryan - Fake incoming call 2020 jenny mccarthy 50 55
4
Tuby tuby 27 34
5
YouTube TV - Watch & Record Live TV youtube tv 66 26
6
Brother Toys Video Reviews ryan toys doctor ≤5 30
7
XUMO: Free Streaming TV Shows and Movies entertainments 50 42
8
YouTube Kids youtoubu 100 30
9
Free Music & Videos - Music Player for YouTube yutube free download 80 30
10
Video Player Perfect اللتيب 43 53

These five keywords: “you tuoby”, “yotupo”, “vid”, “videot”, “youtub download”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube for Android TV”, “Super Fun Family Team Videos & Toys”, “Call From Ryan - Fake incoming call 2020”, “Tuby”, “YouTube TV - Watch & Record Live TV”, “Brother Toys Video Reviews”, “XUMO: Free Streaming TV Shows and Movies”, “YouTube Kids”, “Free Music & Videos - Music Player for YouTube”, “Video Player Perfect”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “mp4 video converter”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “mp4 video converter