"mind body" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mind body” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dhcp”, “pickl”, “residue”, “tjk”, “lyme”, “cuerpo humano”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “mind body” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mind body from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
mind-body 38 8 250+ 75
mind body app 34 4 250+ 33
mind and body 21 9 250+ 82
mind body green 19 19 250+ 210
body mind app 19 10 250+ 109

The search volume of the core keyword mind body in Google App Store reached 36, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 72 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Mindbody: Home Workout & Fitness App mindbody 42 3
2
MINDBODY Business mindbody business 24 2
3
MINDBODY Check-In mindbody check in ≤5 2
4
MINDBODY Pilates Studio onelife studio ≤5 16
5
360.Mind.Body.Soul 360.mind.body.soul ≤5 30
6
Yoga Studio: Mind & Body yogastudio 38 20
7
F45 Training f45 40 19
8
Mind-Body Fitness Pilates mind-body fitness pilates ≤5 30
9
Mind Body Business mind body business ≤5 30
10
Yoga for Beginners | Workouts for the mind & body! yoga for beginners 38 19

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
cleverness 68 62 250+ 239
fasts 68 52 250+ 232
plante fitness 66 20 250+ 142
planet fittness 66 16 249 115
is 63 73 249 235

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Brain It On! - Physics Puzzles bring it on 28 46
2
Skillz - Logic Brain Games skills 41 59
3
Easy Game - Brain Test & Free Tricky Mind Puzzles easy 65 84
4
Peak – Brain Games & Training peak 44 58
5
Brain Training holdings 45 24
6
Brain Test: Tricky Puzzles teste 73 35
7
Unblock Me FREE unblocked game 46 14
8
Brain Test 2: Tricky Stories vrain test 2 31 30
9
Wordscapes word s 66 66
10
Brain Out – Can you pass it? braim 53 33

These five keywords: “cleverness”, “fasts”, “plante fitness”, “planet fittness”, “is”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Brain It On! - Physics Puzzles”, “Skillz - Logic Brain Games”, “Easy Game - Brain Test & Free Tricky Mind Puzzles”, “Peak – Brain Games & Training”, “Brain Training”, “Brain Test: Tricky Puzzles”, “Unblock Me FREE”, “Brain Test 2: Tricky Stories”, “Wordscapes”, “Brain Out – Can you pass it?”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “mind body”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “mind body